Award

SOCIAL MEDIA PUBLISHING AND ENGAGEMENT - LOT 2 (REF: CPT_23_36)

NATIONAL AUDIT OFFICE

This public procurement record has 2 releases in its history.

AwardUpdate

09 Jan 2024 at 10:59

Award Notice
Award

08 Jan 2024 at 18:25

Award Notice
Summary of the contracting process

The National Audit Office has awarded a two-year contract, extendable by one year, for Social Media Publishing and Engagement services. The contract, valued at £76,450, was open for tender below threshold and had a tender deadline of July 31, 2022. The procurement stage is complete, and the contract period is from December 11, 2023, to December 10, 2025. The services fall under the main procurement category of marketing services and were awarded to Pulsar, presenting an opportunity for business growth.

This tender by the National Audit Office for Social Media Publishing and Engagement services provides opportunities for businesses in the marketing services industry. Small and medium-sized enterprises (SMEs) could compete well due to the suitability requirements. The contract promises engagement, analytics, monitoring, and listening services, allowing businesses to showcase their expertise and capabilities in handling social media campaigns effectively.

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Notice Information

Notice Title

SOCIAL MEDIA PUBLISHING AND ENGAGEMENT - LOT 2 (REF: CPT_23_36)

Notice Description

A two year contract with the option to extend for one year has been awarded for Social Media Publishing, Engagement, Analytics, Monitoring and Listening Services to the NAO. This contract was advertised through Contracts Finder and suppliers were able to tender for Lot 1 or Lot 2 or both Lots. Lot 1 was for social media publishing and engagement, to allow for the creation, scheduling and publishing of content to multiple platforms, and engaging with users who make any direct mentions of the NAO. The service had to include publishing to Twitter and LinkedIn. Lot 2 was for social media analytics, monitoring and listening to include customisable reports covering both our own channels and conversations driven by our campaigns, including media coverage and stakeholder engagement. It also covers live monitoring of our channels, plus monitoring and listening using multiple search queries for key topics and influencers, allowing for complex query filtering.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-335f2b74-cd7f-431c-89ed-8ffc9e15a4ef
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/27a530e8-d364-45cc-8d58-7f28137e1b46
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£7,645 Under £100K
Lots Value
Not specified
Awards Value
£58,400 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
9 Jan 20242 years ago
Submission Deadline
31 Jul 2022Expired
Future Notice Date
Not specified
Award Date
8 Nov 20232 years ago
Contract Period
22 Dec 2023 - 21 Dec 2025 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
NATIONAL AUDIT OFFICE
Contact Name
Central Procurement Team (CPT)
Contact Email
nao.procurement@nao.org.uk
Contact Phone
02077987000

Buyer Location

Locality
LONDON
Postcode
SW1W 9SP
Post Town
South West London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified
Local Authority
Westminster
Electoral Ward
Pimlico North
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
2
Supplier Names

MELTWATER

PULSAR

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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