Award

Big Lottery Rebrand via CCS Framework RM3744 Campaign Solutions

THE BIG LOTTERY FUND

This public procurement record has 1 release in its history.

Award

22 May 2018 at 12:58

Summary of the contracting process

The Big Lottery Fund, based in London, is currently engaged in an award process for the tender titled "Big Lottery Rebrand via CCS Framework RM3744 Campaign Solutions." This procurement, classified under marketing management consultancy services, involves strategic support for brand development and identity over multiple delivery addresses, including the UK and British Overseas Territories. The contract period is set from 29 March 2018 to 27 May 2019, with the recent award date being 28 March 2018. The procurement method used is selective, with the tender's end date for submissions having been 28 February 2018.

This tender presents significant opportunities for businesses specialising in branding and marketing consultancy, especially those that focus on creative development and strategic communications. Companies that are well-suited to compete in this process include SMEs with expertise in public relations, brand architecture, and internal engagement strategies, as well as those capable of delivering comprehensive evaluation frameworks and training programmes. Engaging in this contract could enable businesses to expand their portfolio and strengthen their reputation in the public sector.

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Notice Title

Big Lottery Rebrand via CCS Framework RM3744 Campaign Solutions

Notice Description

The scope of this brief does not include the delivery of an external-facing campaign but we need a brand that has the potential to campaign against the proposition that is agreed upon. Lot 1: - Overarching narrative that will be clearly articulated and easily accessible for every staff member and every area of work. The narrative should be developed into impact measures that will be used to tell the story of the impact of National Lottery funding. Lot 2: - Brand architecture to include: o Brand purpose that speaks to the One National Lottery purpose and our strategy People in the Lead. o Creative identity to work across all channels o Visual identity, potentially new name and logo (includes all elements of visual ID - colours, typography, photography, graphic devices, etc, from territories and concepts through to full set of guidelines) o Verbal identity - Resources and assets for colleagues across the Fund and grantholders to use that are accessible, creative, achieve stand out and are cost effective - Strategic support on evaluation framework and market research - Strategic support on brand governance framework - Internal engagement strategy and implementation of an internal behaviour change programme across the organisation. The agency will be required to plan and shape the programme and deliver training so the roll-out can be managed internally. - Strategic support on an external engagement strategy and integrated communications plan - Idea generation on how this work could emerge into campaign(s) that meet the aims of the organisation

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-3c9ea714-72c3-4b88-9b04-a1ab06926928
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/f72357ec-0538-45b3-9b09-34b7b64fa3fd
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79413000 - Marketing management consultancy services

79416200 - Public relations consultancy services

Notice Value(s)

Tender Value
£1
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
22 May 20187 years ago
Submission Deadline
28 Feb 2018Expired
Future Notice Date
Not specified
Award Date
27 Mar 20187 years ago
Contract Period
28 Mar 2018 - 27 May 2019 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
THE BIG LOTTERY FUND
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
EC4A 1DE
Post Town
Central London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified

Local Authority
City of London
Electoral Ward
Castle Baynard
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

23RED

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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