Tender

GB-London: V&A Visual Identity System

VICTORIA AND ALBERT MUSEUM

This public procurement record has 1 release in its history.

Tender

06 Aug 2020 at 09:00

Summary of the contracting process

The Victoria and Albert Museum is currently seeking proposals through an open procurement process for the creation of a Visual Identity System. This initiative, titled "GB-London: V&A Visual Identity System," falls within the design consultancy services category, with an overall contract budget ranging from £25,000 to £50,000. The tender was published on 6th August 2020 and will close for submissions on 7th September 2020. The project entails developing a cohesive visual identity for the museum's expanding portfolio of sites across the UK, which operates in London, with the contract period set to commence on 1st October 2020 and run until 31st March 2021.

This tender represents a significant opportunity for businesses specialising in branding and design services to engage with a prestigious institution like the V&A. Companies that focus on visual identity development, graphic design, and related services will find this procurement process particularly relevant. With the museum aiming to enhance visitor engagement through a new visual framework, there is potential for creative agencies and consultancy firms, particularly those with expertise in digital and print design, to contribute to this innovative project, thereby fostering their business growth in alignment with a sought-after cultural organisation.

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Notice Title

GB-London: V&A Visual Identity System

Notice Description

The V&A is looking for studios with expertise across branding and design to create a visual identity system for the expanding V&A family of sites. By 2025 we will be operating five venues in the UK, with their accompanying online iterations as well as a host of Masterbrand offers and activities. This brief is for a new visual identity system to define the relationships between venues and the Masterbrand, and to establish and create the design components that will reflect this new brand architecture. The new visual identity system will help the V&A ensure a seamless and clear journey and navigation for our visitors on-site and online. Objectives * A new visual identity system will address a range of scenarios, offering new components and assets alongside a more explicit information hierarchy. It needs to: * Improve the quality and visual coherence of our future output across print and digital, online and in our buildings * Create visual clarity for visitors so that they know which part of the V&A family they are engaging with * Give clear guidance for the responsive relationship between the logo and wordmarks for each venue, Masterbrand activity and necessary information so that they work for a range of contexts * Define design parameters for the future development of visual identities for all V&A venues and Masterbrand offers * Enable internal team to create graphic standards manual and brand asset library Please note we will be holding an open Q&A via Microsoft Teams, which is planned for the morning of the 20th of August 2020. If you're interested, please log on to https://www.delta-esourcing.com/respond/ Y79759C4S4 to view some more information, including details of how to get in touch and how to join the Q&A.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-49542cde-346c-4064-8381-8ee3c2b03ddd
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/9e31f56e-9d2f-43ed-aca3-2296e32efc59
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79415200 - Design consultancy services

Notice Value(s)

Tender Value
£50,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
6 Aug 20205 years ago
Submission Deadline
6 Sep 2020Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
30 Sep 2020 - 31 Mar 2021 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
VICTORIA AND ALBERT MUSEUM
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
KENSINGTON
Postcode
SW7 2RL
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI33 Kensington & Chelsea and Hammersmith & Fulham
Delivery Location
TLI London

Local Authority
Kensington and Chelsea
Electoral Ward
Brompton & Hans Town
Westminster Constituency
Kensington and Bayswater

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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