Award

Student Journey Mapping and Segmentation Analysis

UNIVERSITY OF WOLVERHAMPTON ENTERPRISE LIMITED

This public procurement record has 2 releases in its history.

Award

19 Jun 2019 at 13:46

Tender

08 Apr 2019 at 15:46

Summary of the contracting process

The procurement process titled "Student Journey Mapping and Segmentation Analysis" is initiated by the University of Wolverhampton Enterprise Limited, located in Wolverhampton, West Midlands, England. This is an open tender for services, aimed at conducting comprehensive market research into the student journey from application to graduation. The tender period concluded on 29 April 2019, with the contract starting on 28 May 2019 and running until 29 February 2020. Key deliverables include a final report due by 1 November 2019 and a presentation to stakeholders by 30 November 2019.

This tender presents an excellent opportunity for businesses specialising in market research and analysis, particularly those experienced in educational environments. Small to medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) are encouraged to participate. Successful applicants will play a vital role in shaping recruitment strategies and enhancing the student experience for the University, thereby fostering opportunities for business development within the education sector.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

Student Journey Mapping and Segmentation Analysis

Notice Description

To produce a detailed map of the 'end to end' student journey from awareness to graduation, segmented by relevant student characteristics, actionable insights into the characteristics of our student body, and identified target markets for recruitment growth. These elements will be reported along with a prioritised action plan to enable the university to make the most of potential recruitment markets, and to understand how we can provide a 'better' applicant and student experience. This is a one off Procurement exercise for the University with the Contract term being for a set time period, key deliverables are required during the course of the contract and these are detailed below: - Research to commence on Contract Award. - Final report must be delivered by 1st November 2019 - Presentation to key senior stakeholders by the 30th November 2019. The delivery organisation is expected to remain available to respond to specific questions as a recruitment strategy is developed and implementation begins, until 29th February 2020. Additional information: All contact and submissions via BravoSolution etendering portal

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-4bc67095-2cbc-4312-bf4a-9036dd992d19
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/97b66c26-f2a7-426e-ba1d-bf604ab15211
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME, VCSE
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£80,760 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
19 Jun 20196 years ago
Submission Deadline
29 Apr 2019Expired
Future Notice Date
Not specified
Award Date
21 May 20196 years ago
Contract Period
27 May 2019 - 29 Feb 2020 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF WOLVERHAMPTON ENTERPRISE LIMITED
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
WOLVERHAMPTON
Postcode
WV1 1LY
Post Town
Wolverhampton
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG39 Wolverhampton
Delivery Location
TLG West Midlands (England)

Local Authority
Wolverhampton
Electoral Ward
St Peters
Westminster Constituency
Wolverhampton West

Supplier Information

Number of Suppliers
1
Supplier Name

SMRS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-4bc67095-2cbc-4312-bf4a-9036dd992d19-2019-06-19T14:46:48+01:00",
    "date": "2019-06-19T14:46:48+01:00",
    "ocid": "ocds-b5fd17-4bc67095-2cbc-4312-bf4a-9036dd992d19",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "19-17",
        "title": "Student Journey Mapping and Segmentation Analysis",
        "description": "To produce a detailed map of the 'end to end' student journey from awareness to graduation, segmented by relevant student characteristics, actionable insights into the characteristics of our student body, and identified target markets for recruitment growth. These elements will be reported along with a prioritised action plan to enable the university to make the most of potential recruitment markets, and to understand how we can provide a 'better' applicant and student experience. This is a one off Procurement exercise for the University with the Contract term being for a set time period, key deliverables are required during the course of the contract and these are detailed below: - Research to commence on Contract Award. - Final report must be delivered by 1st November 2019 - Presentation to key senior stakeholders by the 30th November 2019. The delivery organisation is expected to remain available to respond to specific questions as a recruitment strategy is developed and implementation begins, until 29th February 2020. Additional information: All contact and submissions via BravoSolution etendering portal",
        "datePublished": "2019-04-08T16:46:42+01:00",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79310000",
            "description": "Market research services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "West Midlands",
                        "countryName": "United Kingdom"
                    },
                    {
                        "region": "West Midlands",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure (below threshold)",
        "tenderPeriod": {
            "endDate": "2019-04-29T23:59:59+01:00"
        },
        "contractPeriod": {
            "startDate": "2019-05-28T00:00:00+01:00",
            "endDate": "2020-02-29T23:59:59Z"
        },
        "suitability": {
            "sme": true,
            "vcse": true
        },
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "1",
                "documentType": "tenderNotice",
                "description": "Opportunity notice on Contracts Finder",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/41cd19fe-b9a4-4879-9cd8-e7b0c66646e9",
                "datePublished": "2019-04-08T16:46:42+01:00",
                "format": "text/html",
                "language": "en"
            },
            {
                "id": "2",
                "documentType": "biddingDocuments",
                "description": "Etendering portal",
                "url": "https://wlv.bravosolution.co.uk"
            }
        ]
    },
    "parties": [
        {
            "id": "GB-SRS-sid4gov.cabinetoffice.gov.uk/5rVw2ET6",
            "name": "UNIVERSITY OF WOLVERHAMPTON ENTERPRISE LIMITED",
            "identifier": {
                "legalName": "UNIVERSITY OF WOLVERHAMPTON ENTERPRISE LIMITED",
                "scheme": "GB-SRS",
                "id": "sid4gov.cabinetoffice.gov.uk/5rVw2ET6"
            },
            "address": {
                "streetAddress": "Wulfruna Street",
                "locality": "WOLVERHAMPTON",
                "postalCode": "WV11LY",
                "countryName": "England"
            },
            "contactPoint": {
                "name": "all contact via BravoSolution etendering portal",
                "email": "procurement@wlv.ac.uk"
            },
            "details": {
                "url": "https://wlv.bravosolution.co.uk"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-118651",
            "name": "SMRS Ltd",
            "identifier": {
                "legalName": "SMRS Ltd"
            },
            "address": {
                "streetAddress": "Brook House, 77 Fountain St, Manchester M2 2EE"
            },
            "details": {
                "scale": "large",
                "vcse": false
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-SRS-sid4gov.cabinetoffice.gov.uk/5rVw2ET6",
        "name": "UNIVERSITY OF WOLVERHAMPTON ENTERPRISE LIMITED"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-4bc67095-2cbc-4312-bf4a-9036dd992d19-1",
            "status": "active",
            "date": "2019-05-22T00:00:00+01:00",
            "datePublished": "2019-06-19T14:46:48+01:00",
            "value": {
                "amount": 80760,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-CFS-118651",
                    "name": "SMRS Ltd"
                }
            ],
            "contractPeriod": {
                "startDate": "2019-05-28T00:00:00+01:00",
                "endDate": "2020-02-29T23:59:59Z"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/97b66c26-f2a7-426e-ba1d-bf604ab15211",
                    "datePublished": "2019-06-19T14:46:48+01:00",
                    "format": "text/html",
                    "language": "en"
                },
                {
                    "id": "2",
                    "documentType": "biddingDocuments",
                    "description": "Etendering portal",
                    "url": "https://wlv.bravosolution.co.uk"
                }
            ]
        }
    ]
}