Award

OOH Campaign

THE UNIVERSITY OF BIRMINGHAM

This public procurement record has 1 release in its history.

Award

31 Jul 2024 at 14:13

Summary of the contracting process

The University of Birmingham has completed a procurement process for an Out-Of-Home (OOH) Campaign in the marketing services category. The contract has been awarded to Backlite Media LLC for a total value of £152,053.91. The procurement method used was a single contract from SSA, highlighting a bespoke procurement approach. The services will be delivered in Birmingham, with the contract period starting on 28th February 2024 and ending on 28th February 2025. The tender process completed with an end date on 27th February 2024.

This tender opportunity represents a significant business growth prospect for companies in the marketing services sector, especially small and medium-sized enterprises (SMEs). It provides a platform for suppliers to engage with prestigious institutions like the University of Birmingham, allowing businesses to expand their portfolio and credentials. Businesses with expertise in OOH campaigns or marketing services would be well-placed to compete for this type of tender, given the tailored and high-value nature of the contract. SME suitability is also explicitly mentioned, making it a viable opportunity for smaller enterprises seeking substantial engagement with a renowned educational institution.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

OOH Campaign

Notice Description

OOH Campaign

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-530a8602-46db-4d96-a133-484817ed53ea
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/0470df7b-ff00-4a91-8951-989ca92d6ae1
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Other - Single contract from SSA
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£152,053 £100K-£500K
Lots Value
Not specified
Awards Value
£152,053 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
31 Jul 20241 years ago
Submission Deadline
27 Feb 2024Expired
Future Notice Date
Not specified
Award Date
29 Feb 20241 years ago
Contract Period
28 Feb 2024 - 28 Feb 2025 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
THE UNIVERSITY OF BIRMINGHAM
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BIRMINGHAM
Postcode
B15 2TT
Post Town
Birmingham
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
Not specified

Local Authority
Birmingham
Electoral Ward
Edgbaston
Westminster Constituency
Birmingham Edgbaston

Supplier Information

Number of Suppliers
1
Supplier Name

BACKLITE MEDIA

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-530a8602-46db-4d96-a133-484817ed53ea-2024-07-31T15:13:40+01:00",
    "date": "2024-07-31T15:13:40+01:00",
    "ocid": "ocds-b5fd17-530a8602-46db-4d96-a133-484817ed53ea",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "SC12370/24",
        "title": "OOH Campaign",
        "description": "OOH Campaign",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79342000",
            "description": "Marketing services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "B15 2TT"
                    }
                ]
            }
        ],
        "value": {
            "amount": 152053.91,
            "currency": "GBP"
        },
        "procurementMethodDetails": "Other - Single contract from SSA",
        "tenderPeriod": {
            "endDate": "2024-02-27T12:00:00Z"
        },
        "contractPeriod": {
            "startDate": "2024-02-28T00:00:00Z",
            "endDate": "2025-02-28T23:59:59Z"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services"
    },
    "parties": [
        {
            "id": "GB-SRS-sid4gov.cabinetoffice.gov.uk/HHz44pYB",
            "name": "THE UNIVERSITY OF BIRMINGHAM",
            "identifier": {
                "legalName": "THE UNIVERSITY OF BIRMINGHAM",
                "scheme": "GB-SRS",
                "id": "sid4gov.cabinetoffice.gov.uk/HHz44pYB"
            },
            "address": {
                "streetAddress": "Edgbaston",
                "locality": "BIRMINGHAM",
                "postalCode": "B152TT",
                "countryName": "England"
            },
            "contactPoint": {
                "name": "Richard Holmes",
                "email": "r.holmes@bham.ac.uk",
                "telephone": "01214143344"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-290166",
            "name": "Backlite Media LLC",
            "identifier": {
                "legalName": "Backlite Media LLC"
            },
            "address": {
                "streetAddress": "Office 2501, Media One Hotel, Dubai Media City, Dubai, United Arab Emirates"
            },
            "details": {
                "scale": "sme",
                "vcse": false
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-SRS-sid4gov.cabinetoffice.gov.uk/HHz44pYB",
        "name": "THE UNIVERSITY OF BIRMINGHAM"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-530a8602-46db-4d96-a133-484817ed53ea-1",
            "status": "active",
            "date": "2024-02-29T00:00:00Z",
            "datePublished": "2024-07-31T15:13:40+01:00",
            "value": {
                "amount": 152053.91,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-CFS-290166",
                    "name": "Backlite Media LLC"
                }
            ],
            "contractPeriod": {
                "startDate": "2024-02-28T00:00:00Z",
                "endDate": "2025-02-28T23:59:59Z"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/0470df7b-ff00-4a91-8951-989ca92d6ae1",
                    "datePublished": "2024-07-31T15:13:40+01:00",
                    "format": "text/html",
                    "language": "en"
                }
            ]
        }
    ]
}