Tender

Proposed Contract for a Design and Marketing Opportunity for Rubicon Leisure

REDDITCH BOROUGH & BROMSGROVE DISTRICT COUNCILS

This public procurement record has 1 release in its history.

Tender

27 Sep 2018 at 13:51

Tender Notice
Summary of the contracting process

The Redditch Borough Council, acting on behalf of Rubicon Leisure, has issued a tender for a design and marketing opportunity aimed at establishing brand awareness and driving growth for the newly formed Local Authority Trading Company. The procurement process is currently in the Tender stage, with the contract expected to start on 1st December 2018 and run until 30th November 2019. This opportunity involves services in the advertising and marketing industry, primarily in the West Midlands region of the United Kingdom. Interested parties should note that the deadline for submissions is 12th October 2018.

This tender presents an excellent opportunity for marketing agencies and consultancies, particularly those specialising in branding and promotional strategies, to collaborate with a local authority keen on enhancing community engagement through its leisure services. Businesses with expertise in developing marketing plans, designing promotional materials, and implementing social media strategies will be well-suited to compete for this project, given Rubicon Leisure's goal of fostering community connections and promoting an active lifestyle.

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Notice Information

Notice Title

Proposed Contract for a Design and Marketing Opportunity for Rubicon Leisure

Notice Description

Redditch Borough Council on behalf of Rubicon Leisure (RL) a brand new Local Authority Trading Company, is looking for a dynamic and forward thinking marketing specialist to help the new business meet its growth aspirations and achieve its vision of; 'Promote being active to enrich residents' quality of life, reduce social isolation, connect communities and break down barriers to participation by providing high quality leisure and cultural opportunities' RL wishes to adopt best practice from the private sector coupled with a social conscience to instil an ethos of customer confidence, with a brand that is associated with value for money, friendly service, enjoyment and efficiency. It is a requirement for RL to always make it clear that facilities are owned and financially supported by Redditch Borough Council. RL will go live from the 1st December 2018 and will initially include the following services within its portfolio; * Abbey Stadium Sports Centre * Palace Theatre * Forge Mill Needle Museum and Bordesley Abbey Visitor Centre * Pitcheroak Golf Course * Batchley Community Centre * Oakenshaw Community Centre * Windmill Community Centre * Winyates Green Community Centre In order to achieve the commercial objectives, instil brand awareness and drive brand loyalty and become competitive in the marketplace, RL will require the following services from a design and marketing specialist. 1. New Branding 2. Style Guide 3. Design of Promotional material 4. Website 5. Social media platforms 6. Marketing Plan 7. Advice and Support in evaluating the effectiveness of marketing campaigns and proposed frameworks. Further details on each of the above requirements can be found in the specification which is on the portal https://procontract.due-north.com/Advert?advertId=51103706-2cc2-e811-80ef-005056b64545

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-6199f1d0-bc1e-44db-a0cc-ac301ee3f3ed
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/69cee14b-2b5a-495f-aa42-fda0541ab3a7
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not applicable
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
£30,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
27 Sep 20187 years ago
Submission Deadline
12 Oct 2018Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
1 Dec 2018 - 30 Nov 2019 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
REDDITCH BOROUGH & BROMSGROVE DISTRICT COUNCILS
Contact Name
Carmen Young
Contact Email
carmen.young@bromsgroveandredditch.gov.uk
Contact Phone
+44 1527548239

Buyer Location

Locality
REDDITCH
Postcode
B98 8AH
Post Town
Birmingham
Country
England
Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG1 Herefordshire, Worcestershire and Warwickshire
Small Region (ITL 3)
TLG12 Worcestershire CC
Delivery Location
TLG West Midlands (England)
Local Authority
Redditch
Electoral Ward
Central
Westminster Constituency
Redditch

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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