Award

Creative Agencies

NATIONAL SAVINGS & INVESTMENTS

This public procurement record has 1 release in its history.

Award

25 Sep 2018 at 17:12

Summary of the contracting process

The public procurement process involves National Savings & Investments (NS&I) seeking to engage two creative agencies through a selective tender, utilising a Further Competition within the CCS Framework RM3774. This initiative, valued at £1 million, aims to fulfil marketing objectives over a contract period from 17 August 2018 to 30 August 2019. The main industry category is Advertising and Marketing Services, with key activities focused on campaign strategy and execution across various media channels. The tender period concluded on 2 July 2018, and the award notice was published on 25 September 2018.

This procurement presents significant growth opportunities for businesses, particularly those in the creative and marketing sectors, including advertising agencies and digital marketing firms. Suitably scaled small and medium enterprises (SMEs) with expertise in integrated campaign development and direct marketing strategies are encouraged to engage, leveraging their capabilities for delivering both broad and targeted marketing solutions. The nature of this contract suggests a need for agility and creativity, making it an attractive prospect for innovative agencies looking to expand their portfolio and visibility within the public sector.

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Notice Title

Creative Agencies

Notice Description

This procurement utilised a Further Competition using CCS Framework RM3774 NS&I required two creative agencies to deliver on key marketing objectives over 12 months. These were lotted within the Further Competition as follows: Lot 1: Lead agency; over-arching campaign strategy and creative development for integrated through-the-line campaigns; capability in delivering campaign collateral across all advertising and direct marketing channels - digital, print and broadcast as required. Lot 2: Direct marketing and digital only; tactical campaigns to our customer base through print and email channels; digital campaigns (biddable and display).

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-75abef5e-42f7-4243-98b5-fda6c2d1b054
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/25f75ff7-5e30-4acf-bc9f-6188fc18fdca
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£1,000,000 £1M-£10M
Lots Value
Not specified
Awards Value
£1,000,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
25 Sep 20187 years ago
Submission Deadline
2 Jul 2018Expired
Future Notice Date
Not specified
Award Date
15 Aug 20187 years ago
Contract Period
16 Aug 2018 - 30 Aug 2019 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
NATIONAL SAVINGS & INVESTMENTS
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1V 2QX
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified

Local Authority
Westminster
Electoral Ward
Pimlico North
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
2
Supplier Names

DIGITAL UNLIMITED GROUP

FCB INFERNO

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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