Award

638 - The Provision of Marketing, Campaigns, and Media Buying Services

UNIVERSITY OF GLOUCESTERSHIRE

This public procurement record has 2 releases in its history.

Award

05 Oct 2022 at 08:25

Tender

14 Jul 2022 at 19:20

Summary of the contracting process

The University of Gloucestershire is seeking a supplier for a 3-year marketing services contract starting from 20 September 2022. The contract involves media planning, buying & execution for recruitment campaigns, with a total value of £2,580,000. The procurement stage is at the award phase, with the contract awarded to Hybrid News Ltd on 9th September 2022. The tender deadline was 19th August 2022. The contract location is in the South West region of the United Kingdom, with the buyer being the University of Gloucestershire.

This tender offers an opportunity for marketing and advertising businesses to secure a long-term contract with a public institution. Small and medium-sized enterprises (SMEs) are particularly welcomed, as the University of Gloucestershire has indicated a preference for such suppliers. Businesses with expertise in media planning and execution, especially in the education sector, would be well-suited to compete for this tender.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

638 - The Provision of Marketing, Campaigns, and Media Buying Services

Notice Description

University of Gloucestershire (UoG) requires an experienced and reputable supplier to provide marketing, communication and brand services for a 3-year period starting on 20 September 2022 and finishing on 19 September 2025. The contract will be awarded based on Media planning, buying & execution for the three core recruitment campaigns across the year (Apply, Open Days & Clearing) - up to PS645,000 pa, including all media and management fees. One supplier will be appointed for the 3-year period. The University reserves the right to extend the contract agreement by 1 year at its sole discretion. Full details can be found in the online tender pack.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-80790612-35c8-4dae-ace8-fb59b4d9aaa1
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/8d016019-a102-40f5-ab1b-a6f82ce38e77
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (above threshold)
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£2,580,000 £1M-£10M
Lots Value
Not specified
Awards Value
£2,580,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
5 Oct 20223 years ago
Submission Deadline
19 Aug 2022Expired
Future Notice Date
Not specified
Award Date
8 Sep 20223 years ago
Contract Period
19 Sep 2022 - 19 Sep 2025 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF GLOUCESTERSHIRE
Contact Name
Robin Hare
Contact Email
rhare@glos.ac.uk
Contact Phone
01242 714178

Buyer Location

Locality
CHELTENHAM
Postcode
GL50 2RH
Post Town
Gloucester
Country
England

Major Region (ITL 1)
TLK South West (England)
Basic Region (ITL 2)
TLK7 Gloucestershire and Wiltshire
Small Region (ITL 3)
TLK73 Gloucestershire CC
Delivery Location
TLK South West (England)

Local Authority
Cheltenham
Electoral Ward
Park
Westminster Constituency
Cheltenham

Supplier Information

Number of Suppliers
1
Supplier Name

HYBRID NEWS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-80790612-35c8-4dae-ace8-fb59b4d9aaa1-2022-10-05T09:25:33+01:00",
    "date": "2022-10-05T09:25:33+01:00",
    "ocid": "ocds-b5fd17-80790612-35c8-4dae-ace8-fb59b4d9aaa1",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "UOG/22/638/CMSR",
        "title": "638 - The Provision of Marketing, Campaigns, and Media Buying Services",
        "description": "University of Gloucestershire (UoG) requires an experienced and reputable supplier to provide marketing, communication and brand services for a 3-year period starting on 20 September 2022 and finishing on 19 September 2025. The contract will be awarded based on Media planning, buying & execution for the three core recruitment campaigns across the year (Apply, Open Days & Clearing) - up to PS645,000 pa, including all media and management fees. One supplier will be appointed for the 3-year period. The University reserves the right to extend the contract agreement by 1 year at its sole discretion. Full details can be found in the online tender pack.",
        "datePublished": "2022-07-14T20:20:17+01:00",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79340000",
            "description": "Advertising and marketing services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "South West",
                        "countryName": "United Kingdom"
                    },
                    {
                        "region": "South West",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "minValue": {
            "amount": 1,
            "currency": "GBP"
        },
        "value": {
            "amount": 2580000,
            "currency": "GBP"
        },
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure (above threshold)",
        "tenderPeriod": {
            "endDate": "2022-08-19T14:30:00+01:00"
        },
        "contractPeriod": {
            "startDate": "2022-09-20T00:00:00+01:00",
            "endDate": "2025-09-19T23:59:59+01:00"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "1",
                "documentType": "tenderNotice",
                "description": "Opportunity notice on Contracts Finder",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/50d34748-ab30-451b-b11d-80f023e58844",
                "datePublished": "2022-07-14T20:20:17+01:00",
                "format": "text/html",
                "language": "en"
            },
            {
                "id": "2",
                "documentType": "biddingDocuments",
                "description": "Tender pack and information.",
                "url": "https://in-tendhost.co.uk/glos/aspx/ProjectManage/77"
            }
        ]
    },
    "parties": [
        {
            "id": "GB-SRS-sid4gov.cabinetoffice.gov.uk/U9ba2645",
            "name": "UNIVERSITY OF GLOUCESTERSHIRE",
            "identifier": {
                "legalName": "UNIVERSITY OF GLOUCESTERSHIRE",
                "scheme": "GB-SRS",
                "id": "sid4gov.cabinetoffice.gov.uk/U9ba2645"
            },
            "address": {
                "streetAddress": "The Park",
                "locality": "CHELTENHAM",
                "postalCode": "GL502RH",
                "countryName": "England"
            },
            "contactPoint": {
                "name": "Robin Hare",
                "email": "rhare@glos.ac.uk",
                "telephone": "01242 714178"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-COH-06993551",
            "name": "Hybrid News Ltd",
            "identifier": {
                "legalName": "Hybrid News Ltd",
                "scheme": "GB-COH",
                "id": "06993551"
            },
            "address": {
                "streetAddress": "46-48 Queen Charlotte Street, Bristol, England, BS1 4HX"
            },
            "details": {
                "scale": "sme",
                "vcse": false
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-SRS-sid4gov.cabinetoffice.gov.uk/U9ba2645",
        "name": "UNIVERSITY OF GLOUCESTERSHIRE"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-80790612-35c8-4dae-ace8-fb59b4d9aaa1-1",
            "status": "active",
            "date": "2022-09-09T00:00:00+01:00",
            "datePublished": "2022-10-05T09:25:33+01:00",
            "value": {
                "amount": 2580000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-COH-06993551",
                    "name": "Hybrid News Ltd"
                }
            ],
            "contractPeriod": {
                "startDate": "2022-09-20T00:00:00+01:00",
                "endDate": "2025-09-19T23:59:59+01:00"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/8d016019-a102-40f5-ab1b-a6f82ce38e77",
                    "datePublished": "2022-10-05T09:25:33+01:00",
                    "format": "text/html",
                    "language": "en"
                },
                {
                    "id": "2",
                    "documentType": "biddingDocuments",
                    "description": "Tender pack and information.",
                    "url": "https://in-tendhost.co.uk/glos/aspx/ProjectManage/77"
                }
            ]
        }
    ]
}