Tender

National Museums Liverpool Media Buying

NATIONAL MUSEUMS LIVERPOOL

This public procurement record has 2 releases in its history.

TenderAmendment

24 Feb 2020 at 13:46

Tender Notice
Tender

31 Jan 2020 at 08:42

Tender Notice
Summary of the contracting process

The National Museums Liverpool is currently in the tender stage for a media buying project aimed at developing a paid media strategy from 1 April 2020 to 31 March 2021, with a possibility for extension. The tender has an estimated budget ranging from £30,000 to £80,000 annually and it is open to contractors who can provide effective media buying support across various platforms, including digital, print, and outdoor advertising. The procurement method adopted is an open procedure, and the deadline for submissions is set for 28 February 2020, with all activities being based in the North West of England.

This tender presents significant opportunities for businesses in the media and marketing sector, particularly for small and medium-sized enterprises (SMEs) specialising in media buying and advertising services. Agencies that can demonstrate a strong capability in developing strategic media plans and delivering cost-effective campaigns tailored to diverse projects will find themselves well-placed to compete. The successful contractor will engage closely with the in-house marketing team to enhance the visibility of exhibitions and events at National Museums Liverpool's eight venues, thus providing a fruitful avenue for growth and partnership.

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Notice Information

Notice Title

National Museums Liverpool Media Buying

Notice Description

National Museums Liverpool is looking to commission a media agency to develop a paid media strategy for the organisation from 1 April 2020-31 March 2021, which a view to a further year extension. Currently, all advertising and marketing activity is developed and delivered by the in-house marketing team. Due to a large programme of activity of exhibitions, projects and events, as well as marketing for the organisation's eight venues, there is a need to engage a media agency to support the buying of print, digital and outdoor advertising space. National Museums Liverpool is looking for an agency to deliver support in media buying for a variety of projects and exhibitions from 1 April 2020-31 March 2021, with the potential of a further year extension. The estimated budget will be between PS30,000 and PS80,000 per annum, dependant on the variety of projects. Contractors will be required to: * Provide detailed plans and recommendations on a project-by-project basis for media buying including digital, print, out-of-home and programmatic advertising. These should be based on a brief providing by National Museums Liverpool's marketing team including target audiences, locations and budget. * Provide best value opportunities for each campaign. * Report on results per campaign direct to their marketing contact at National Museums Liverpool at intervals agreed at the beginning of each project phase. * Provide quarterly reports on activity and results, as well as future recommendations, to the marketing and publications manager. The projects could include media buying for one of National Museums Liverpool's eight museums and galleries; for an exhibition; for a major event; or for a project.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-847fdf11-da84-4a09-9314-a3f88bf735ca
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/2229a3ba-360b-490e-a84b-58327fbdd195
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79300000 - Market and economic research; polling and statistics

79400000 - Business and management consultancy and related services

79500000 - Office-support services

79900000 - Miscellaneous business and business-related services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
24 Feb 20206 years ago
Submission Deadline
28 Feb 2020Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
31 Mar 2020 - 31 Mar 2021 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
NATIONAL MUSEUMS LIVERPOOL
Contact Name
Ian Lindsay
Contact Email
ian.lindsay@liverpoolmuseums.org.uk
Contact Phone
Not specified

Buyer Location

Locality
LIVERPOOL
Postcode
L2 2JH
Post Town
Liverpool
Country
England
Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD7 Merseyside
Small Region (ITL 3)
TLD72 Liverpool
Delivery Location
TLD North West (England)
Local Authority
Liverpool
Electoral Ward
City Centre North
Westminster Constituency
Liverpool Riverside

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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