Tender

BTA1945 Global PR Evaluation Services

BRITISH TOURISM AUTHORITY T/A VISITBRITAIN/VISITENGLAND

This public procurement record has 1 release in its history.

Tender

19 Jan 2024 at 17:26

Summary of the contracting process

The British Tourism Authority trading as VisitBritain/VisitEngland has initiated a tender process titled "BTA1945 Global PR Evaluation Services" in the Public Relations services category. The procurement stage is currently active with a tender period ending on 19th February 2024 and a contract period scheduled from 16th March 2024 to 15th March 2027. The total contract value is £186,000, and the minimum value is £135,000. The buying organisation is located at 3 Grosvenor Gardens, London, SW1W 0BD, United Kingdom.

This tender presents an opportunity for small and medium enterprises (SMEs) and voluntary, community, and social enterprise (VCSE) organisations to provide global PR evaluation services for VisitBritain/VisitEngland. Businesses competent in analysing global coverage, reporting on key metrics, and providing training services can compete in this open procurement procedure. Interested suppliers can access the tender documentation through the Atamis eprocurement system. The tender is open to businesses with expertise in global PR evaluation and the capacity to meet the specified deliverables and reporting requirements outlined in the tender description.

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Notice Title

BTA1945 Global PR Evaluation Services

Notice Description

VisitBritain/VisitEngland is seeking to procure a Global PR evaluation supplier that will be able to: 1. Analyse approximately 5,000 pieces of global generated coverage in print, broadcast (radio and television), online and blog/vlog format generated across 21 markets in local languages (could include multiple local languages in some markets, ie. India) by human readers; 2. Evaluate and report quarterly on consumer and corporate coverage performance against a range of set metrics; bringing together both quantitative data to create qualitative insights; 3. Receive coverage from individual media monitoring services being used by 21 VisitBritain/VisitEngland's markets and process in your system in a GDPR compliant way; 4. Provide global access to an online portal where results by market, results by grouping (globally and sub groups of markets) are visible in the system; 5. Provide access to an online analysis portal/dashboard per market and its 'back end,' where coverage can be tagged or categorised according to project or campaign; 6. Allow UK users to downland submitted clips for evaluation from system for coverage highlight reports; 7. Issue 23 licenses. Reporting Services Required 1. Weekly summary of coverage received for evaluation - sent to all global teams. 2. Ability to report on a particular market, campaign, and/or region. 3. Full year-end report with all agreed key metrics outlined in a clear and easy to understand format for internal and external stakeholders. The report should also include global results and performance as well as individual market performance, inclusive of any learnings or insights. 4. Monthly summary of global top line figures monthly (OTS) 5. Quarterly summary of results (based on KPIs below) by market, and global, with breakdown of top line figures split by UK region (Scotland/Wales/N.Ireland/England/London) 6. Half Year executive summary reports 7. Ability to report on PR set KPIs which are reviewed annually. Training Services Required 1. Provision of a clear training plan and supporting documentation upon launch and subsequent training for new users of the system. 2. Dedicated account manager. 3. Team provided to VB/VE to assist with any technical needs or problem solving queries, available throughout the week. Interested suppliers can access the procurement documentation for this opportunity free of charge via the Atamis eprocurement system: https://visitbritain.force.com/s/Welcome Further details can be obtained via the following Find a Tender Services Link: https://www.find-tender.service.gov.uk/Notice/002007-2024

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-85d5d342-3508-4f0f-83e7-a1d7a5fe20f9
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/8dc900b5-efb6-4181-aca8-728f4c81c4ac
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (above threshold)
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79416000 - Public relations services

Notice Value(s)

Tender Value
£186,000 £100K-£500K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
19 Jan 20242 years ago
Submission Deadline
19 Feb 2024Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
16 Mar 2024 - 15 Mar 2027 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
BRITISH TOURISM AUTHORITY T/A VISITBRITAIN/VISITENGLAND
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1W 0BD
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified

Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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