Award

Provision of Pan UK Integrated Comms - Public Relations (B2B, B2C) & Social Media Strategy/PRO/ OJEU/2020

OPEN UNIVERSITY(THE)

This public procurement record has 2 releases in its history.

Award

19 Mar 2021 at 15:48

Tender

01 Sep 2020 at 14:49

Summary of the contracting process

The Open University is currently engaged in the provision of an integrated communications contract specifically for public relations and social media strategy. The contract, valued at £2,000,000, is categorised under public relations services and covers the entire UK, with the potential for future international expansion. This procurement process falls under the selective method, using a restricted procedure due to the contract exceeding the set financial threshold. The contract period is set to commence from 9th February 2021 and will last until 8th February 2025, with an option for extension. The initial tender period has closed, with the selection questionnaires due by 1st October 2020.

This opportunity presents a significant avenue for business growth, particularly for agencies specialising in public relations, marketing communications, and social media strategy. Firms that excel in creative campaign delivery and have the capacity to engage with various media outlets across England, Scotland, Wales, and Northern Ireland would be well-positioned to compete. As the Open University seeks innovative partners capable of raising its profile in both business-to-business and consumer markets, small and medium-sized enterprises (SMEs) that can demonstrate flexibility and responsiveness to market trends will find this contract particularly appealing.

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Notice Title

Provision of Pan UK Integrated Comms - Public Relations (B2B, B2C) & Social Media Strategy/PRO/ OJEU/2020

Notice Description

The Open University (OU) is seeking to appoint an integrated comms agency partner that can provide strategic leadership and delivery of pan UK OU marketing and comms strategy (B2B portfolio, media relations, consumer and social). The focus will be primarily on UK (England, Scotland, Wales and Northern Ireland) media outlets with the potential provision to expand reach internationally in the future. The Open University is looking for an agency partner capable of delivering fully integrated campaigns that focusses on raising the profile of The Open University in the B2B arena, National, Regional, Consumer and social environments. The Agency must be creative and have the ability to be responsive and flexible in raising the profile of the OU's strategic priorities. Address to express and interest and download tender documentation: https://in- tendhost.co.uk/openuniversity/ Closing date for completed selection questionnaires is Thursday 1st Oct 2020 at 12noon. This is a 2 year contract, with the option to extend for a further 2 x 12 months.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-8884f1bf-9ca0-4ed9-b4ff-4ac73c9b50f5
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/1519413b-9d49-460a-88b9-4a9ec737a610
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure (above threshold)
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79416000 - Public relations services

Notice Value(s)

Tender Value
£2,000,000 £1M-£10M
Lots Value
Not specified
Awards Value
£2,000,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
19 Mar 20214 years ago
Submission Deadline
1 Oct 2020Expired
Future Notice Date
Not specified
Award Date
9 Feb 20215 years ago
Contract Period
9 Feb 2021 - 8 Feb 2025 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
OPEN UNIVERSITY(THE)
Contact Name
Clare Fitzhugh
Contact Email
finance-tenders@open.ac.uk
Contact Phone
01908655814

Buyer Location

Locality
MILTON KEYNES
Postcode
MK7 6AA
Post Town
Milton Keynes
Country
England

Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ1 Berkshire, Buckinghamshire and Oxfordshire
Small Region (ITL 3)
TLJ12 Milton Keynes
Delivery Location
Not specified

Local Authority
Milton Keynes
Electoral Ward
Monkston
Westminster Constituency
Milton Keynes Central

Supplier Information

Number of Suppliers
1
Supplier Name

23RED

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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