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002162 Digital Advertising and Specialist Marketing Support Framework

British Library

This public procurement record has 1 release in its history.

Award

08 Apr 2024 at 07:35

Award Notice
Summary of the contracting process

A recent public procurement contract was awarded by the British Library for the project titled "002162 Digital Advertising and Specialist Marketing Support Framework." This framework agreement aims to facilitate media buying advertising and marketing services for various cultural events, museums, and galleries organisations such as the British Museum, National Gallery, and Tate. The procurement method used was a selective process with a restricted procedure. The contract period spans from January 1, 2024, to December 31, 2027. The tender closed on December 22, 2023.

This tender presents growth opportunities for businesses looking to provide advertising and marketing services to cultural institutions and events. Small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprise organisations (VCSEs) with expertise in advertising campaign services would be well-suited to compete. The geographical scope of the contract includes British Oversea Territories, Channel Islands, Europe, Isle of Man, United Kingdom, and Rest of the World. The award has been granted to multiple suppliers including 23red Limited, Anything is Possible, and other SMEs specialised in marketing and media services.

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Notice Information

Notice Title

002162 Digital Advertising and Specialist Marketing Support Framework

Notice Description

The British Library (BL) is leading a collaborative tender with the DCMS Museums and Galleries and other charitable organisations working in the cultural events, museums and galleries sector to set up a Framework Agreement to deliver their specialist media buying advertising and marketing. The primary organisations expected to utilise this arrangement as Contracting Authorities are: British Library British Museum City of London Corporation (Barbican and Tower Bridge) Museum of London National Army Museum National Gallery Natural History Museum National Museums and Galleries on Merseyside (NML) National Portrait Gallery Oxford University Gardens, Libraries and Museums Royal Botanic Gardens Kew Science Museum Group Tate The National Archives V&A

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-8960f348-669d-4dbf-b027-fb5fc3399b6e
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/ef4d0aae-191b-46ed-b190-46814e86c30c
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
SME, VCSE
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
£4,000,000 £1M-£10M
Lots Value
Not specified
Awards Value
£1
Contracts Value
Not specified

Notice Dates

Publication Date
8 Apr 20242 years ago
Submission Deadline
22 Dec 2023Expired
Future Notice Date
Not specified
Award Date
22 Dec 20232 years ago
Contract Period
1 Jan 2024 - 31 Dec 2027 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
British Library
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
NW1 2DB
Postcode Area
North West London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI36 Camden
Delivery Location
Not specified
Local Authority
Camden
Electoral Ward
St Pancras & Somers Town
Westminster Constituency
Holborn and St Pancras

Supplier Information

Number of Suppliers
9
Supplier Names

23red Limited

AKA UK

Altair Media Ltd

Anything is Possible

Crafted Media Limited

Four Marketing and Media

Influence Digital Limited

Krow

Williams Commerce Ltd

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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