Tender

TfL 94523 - Through the Line Strategic Thinking, Creative Development and Production Services Agency

TRANSPORT FOR LONDON

This public procurement record has 1 release in its history.

Tender

14 Aug 2019 at 18:13

Tender Notice
Summary of the contracting process

The contract titled "TfL 94523 - Through the Line Strategic Thinking, Creative Development and Production Services Agency" is being offered by Transport for London (TfL) in the advertising and marketing services industry. The procurement process is currently in the Tender stage, with submissions due by 13th September 2019. This contract, valued at £20 million, has a potential duration of up to four years, comprising an initial two-year period with extensions available. The services are to be delivered in London, UK.

This opportunity presents a significant chance for creative agencies that specialise in integrated marketing communications and strategic planning. Businesses that excel in providing through-the-line marketing solutions, particularly those with experience in long-term brand development and behaviour change strategies, would be particularly well-suited to compete. Small and medium-sized enterprises (SMEs) are encouraged to apply, as they can offer innovative approaches that align with TfL's objectives.

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Notice Information

Notice Title

TfL 94523 - Through the Line Strategic Thinking, Creative Development and Production Services Agency

Notice Description

Transport for London (TfL) requires a contract to be put in place for a creative agency partner; TfL is conducting a competitive tender for this contract for a duration of two (2) years with an option to extend for up to a further two (2) one (1) year options, i.e. a maximum of 2+1+1 years. We are seeking a best-in-class through the line creative agency that will work together with our selected above the line media agency to deliver media neutral integrated behaviour change marketing communications, strategic planning and implementation. Agencies must be capable of long-term, strategic thinking for the TfL brand and across its portfolio, as well as for individual integrated through the line campaign briefs .

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-92fb4cbf-0f0d-4f9c-91a4-709162986ab7
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/d3f30bc7-7c56-4555-9a4f-d59728295cb4
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£20,000,000 £10M-£100M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
14 Aug 20196 years ago
Submission Deadline
13 Sep 2019Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
6 Jun 2020 - 29 Feb 2024 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
TRANSPORT FOR LONDON
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1H 0BD
Post Town
South West London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
TLI London
Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Further Information

Notice URLs

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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