Tender

Prospective Student Engagement and Conversion Service

KEELE UNIVERSITY

This public procurement record has 1 release in its history.

Tender

18 Jan 2021 at 11:48

Tender Notice
Summary of the contracting process

The procurement process involves Keele University seeking a supplier for its "Prospective Student Engagement and Conversion Service" aimed at enhancing student recruitment. The tender, classified under marketing services (CPV 79342000), is currently in the active stage, with a tender period closing on 17 February 2021. The estimated contract value is £1,500,000, and the service will be delivered in Staffordshire, West Midlands, United Kingdom, starting from 1 October 2021 until 30 September 2022. This procurement is conducted through a selective method, specifically a restricted procedure due to its high value.

This tender presents significant opportunities for growth, particularly for businesses specialising in marketing services with experience in Higher Education. Firms that can demonstrate a deep understanding of the student journey, application processes, and innovative engagement strategies will be well-suited to compete for this contract. This is particularly relevant for SMEs capable of meeting the challenging recruitment targets set by the university for both domestic and international students.

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Notice Information

Notice Title

Prospective Student Engagement and Conversion Service

Notice Description

Keele University wishes to appoint a supplier that has Higher Education experience in home and international markets and can demonstrate that it understands the student journey, the application funnel and the conversion activities required to meet challenging student recruitment targets across Foundation, UG and PGT levels for Home and international markets. The supplier should be able to provide sector insights and demonstrate an understanding of what is innovative in the marketplace and how it has transformed student engagement for Higher Education clients Additional information: The procurement documents are available for unrestricted and full direct access, free of charge, at: https://in-tendhost.co.uk/universityofkeele/aspx/Home Tenders or requests to participate must be submitted electronically via: https://in-tendhost.co.uk/universityofkeele/aspx/Home Is a Recurrent Procurement Type? : No

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-993bc79a-9102-4daf-8c7e-e088d1bc6636
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/510b068e-dc03-4a4e-8ea2-6fd45ba0537b
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure (above threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£1,500,000 £1M-£10M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
18 Jan 20215 years ago
Submission Deadline
17 Feb 2021Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
1 Oct 2021 - 30 Sep 2022 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
KEELE UNIVERSITY
Contact Name
Lorraine Edwards
Contact Email
l.j.edwards@keele.ac.uk
Contact Phone
01782 733255

Buyer Location

Locality
WEST MIDLANDS
Postcode
ST5 5BG
Post Town
Stoke-on-Trent
Country
England
Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG2 Shropshire and Staffordshire
Small Region (ITL 3)
TLG24 Staffordshire CC
Delivery Location
TLG West Midlands (England)
Local Authority
Newcastle-under-Lyme
Electoral Ward
Keele
Westminster Constituency
Newcastle-under-Lyme

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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