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Paid Search Services - AWARD

Ordnance Survey Limited

This public procurement record has 1 release in its history.

Award

14 Aug 2024 at 16:55

Award Notice
Summary of the contracting process

Ordnance Survey (OS) has completed the procurement process for managing all their UK paid search and app campaign activities, as well as Amazon Advertising, across platforms like Google, Bing, and Apple Search. This contract, awarded to Anything is Possible Media Ltd., falls under the marketing services industry category, specifically direct marketing and advertising services. Located in Southampton, UK, Ordnance Survey’s procurement utilised an open procedure. The procurement stage is now in the award phase, with key dates including the tender period ending on 15th January 2024 and the contract period spanning from 24th March 2024 to 23rd March 2026, with a potential extension up to additional two years subject to performance.

This tender represents a significant business growth opportunity, particularly for companies adept in digital marketing, paid search strategies, and advertising services. The contract's scope, which includes possible international activities, offers a broad geographical reach, encompassing territories like the British Overseas Territories, Channel Islands, and Europe. This procurement is especially suitable for SMEs and VCSEs, providing a substantial platform to expand their market reach and showcase their expertise in managing complex marketing campaigns on a global scale.

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Notice Information

Notice Title

Paid Search Services - AWARD

Notice Description

Ordnance Survey (OS) is looking to find an agency to manage all our UK paid search and app campaign activity across Google (including Performance Max & GACs), Bing, and Apple Search as well as managing our Amazon Advertising to drive sales via Amazon. The duration of the contract is two years with the option to extend for a further two years, extending one year at a time, subject to performance. OS may also be looking to undertake some international activity, and therefore there may be an opportunity to support some international activity.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-9c0b98f9-3580-4eba-a246-c0a376b8065c
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/4a0598e5-e9da-461d-a64e-83eba5d4b09d
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

79342100 - Direct marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£3,300,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
14 Aug 20242 years ago
Submission Deadline
15 Jan 2024Expired
Future Notice Date
Not specified
Award Date
5 Mar 20242 years ago
Contract Period
24 Mar 2024 - 23 Mar 2026 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Ordnance Survey Limited
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
SOUTHAMPTON
Postcode
SO16 0AS
Postcode Area
Southampton
Country
England
Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ3 Hampshire and Isle of Wight
Small Region (ITL 3)
TLJ36 Central Hampshire
Delivery Location
Not specified
Local Authority
Test Valley
Electoral Ward
Chilworth, Nursling & Rownhams
Westminster Constituency
Romsey and Southampton North

Supplier Information

Number of Suppliers
1
Supplier Name

Anything Is Possible Media Limited

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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