Award

BTA1534 - England Brand

BRITISH TOURIST AUTHORITY T/A VISITBRITAIN/VISITENGLAND

This public procurement record has 2 releases in its history.

Award

28 Jul 2023 at 15:44

Award Notice
Award

06 Jan 2023 at 12:01

Award Notice
Summary of the contracting process

The British Tourist Authority t/a VisitBritain/VisitEngland has completed the procurement process for the "BTA1534 - England Brand" project. This marketing services contract, valued at £421,887.44, was awarded to Four Communications Group Ltd. The procurement method used was selective, with the contract period set from December 5, 2022, to March 31, 2023. The tender period ended on October 5, 2022. The project is based in London, United Kingdom, with postal code SW1W 0BD.

This awarded contract presents growth opportunities for SMEs and VCSEs in the services sector interested in developing a global destination brand for England. Businesses well-suited to compete for such contracts include marketing agencies and communication firms. The project aims to engage multiple audiences and stakeholders, including consumers, destination management organisations, and business event organizers, aligning with the objectives of VisitEngland to promote English tourism on a global scale.

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Notice Information

Notice Title

BTA1534 - England Brand

Notice Description

VisitEngland is seeking an agency to help us develop a distinctive, global destination brand for England that speaks to multiple audiences and stakeholders - consumers (UK and international), destination management organisations (DMOs) and business event organisers. Contract awarded after Further competition using Crown Commercial Services Framework RM6125: Campaign Solutions 2 - Lot 1: End to end campaign solutions.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-a192e704-cdcb-4370-b872-ec4530f45033
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/5dde41d7-aee0-4362-a2c1-722f13aa285b
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME, VCSE
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£421,887 £100K-£500K
Lots Value
Not specified
Awards Value
£421,887 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
28 Jul 20232 years ago
Submission Deadline
5 Oct 2022Expired
Future Notice Date
Not specified
Award Date
16 Dec 20223 years ago
Contract Period
5 Dec 2022 - 31 Mar 2023 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
BRITISH TOURIST AUTHORITY T/A VISITBRITAIN/VISITENGLAND
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1W 0BD
Post Town
South West London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
TLI London
Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

FOUR COMMUNICATIONS GROUP

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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