Award

Behavioural Insight Testing qualitative research

COMPETITION AND MARKETS AUTHORITY

This public procurement record has 1 release in its history.

Award

10 May 2018 at 14:51

Summary of the contracting process

The contracting process pertains to a tender initiated by the Competition and Markets Authority (CMA) for qualitative research titled "Behavioural Insight Testing", aimed at enhancing the quality of cartel leads reported to them. This procurement falls under the category of market research services, with a contract value of £35,270. The procurement method employed is selective, specifically through a call-off from a framework agreement. The contract period is from 19 January 2018 to 9 March 2018, and the delivery location is within London, United Kingdom. The tender's award was published on 10 May 2018, signalling its completion.

This tender presents an opportunity for businesses specialising in market research services, particularly small and medium-sized enterprises (SMEs), to expand their portfolio and showcase their capabilities. Companies that excel in qualitative research methodologies and have experience in evaluating user interactions with reporting products would be well-suited to compete. Engaging with the CMA could lead to future projects aimed at improving market efficiency and consumer engagement, thereby fostering business growth.

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Notice Title

Behavioural Insight Testing qualitative research

Notice Description

To inform the roll-out of two new products designed to improve the quality of cartel leads reported to the CMA, a decision tree, and a new online reporting form ('the products'), the CMA now wishes to commission qualitative research (on a reasonably small scale) to explore whether target audiences find them to be intuitive and (when appropriate) an encouragement to report. We also wish to test whether our messaging, developed to support the roll-out of the products, is clear and easy to understand.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-a22d756a-0afb-4fc5-bd99-75eb6a66259d
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/69c6f8b1-3e9b-4094-ae5a-142ca4115aad
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

Notice Value(s)

Tender Value
£35,270 Under £100K
Lots Value
Not specified
Awards Value
£35,270 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
10 May 20187 years ago
Submission Deadline
19 Dec 2017Expired
Future Notice Date
Not specified
Award Date
17 Jan 20188 years ago
Contract Period
19 Jan 2018 - 9 Mar 2018 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
COMPETITION AND MARKETS AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
WC1B 4AD
Post Town
Central London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI36 Camden
Delivery Location
TLI London

Local Authority
Camden
Electoral Ward
Bloomsbury
Westminster Constituency
Holborn and St Pancras

Supplier Information

Number of Suppliers
1
Supplier Name

RESEARCH WORKS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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