Award

GB-London: Call off Agreement via NHG Marketing and Media Framework - Lot 2

BIP SOLUTIONS LIMITED

This public procurement record has 1 release in its history.

Award

08 Oct 2025 at 09:18

Summary of the contracting process

Peabody Trust has successfully concluded a procurement process for a media agency to handle strategic planning and execution of media buying activities linked to their sales and brand engagement goals for new homes. The contract, valued at £2,200,000, was awarded through the NHG Marketing and Media Framework - Lot 2, focusing on multimedia networks. The contracting authority is BIP Solutions Limited, based in London, United Kingdom. The procurement, tagged as "award", is aimed at delivering services from January 20, 2025, to February 19, 2027, catering to Peabody Trust's ambitions. While the procurement method details remain unspecified, this was executed as a tender process, completing its award stage on January 19, 2025.

This tender represents a significant opportunity for businesses involved in the media and marketing sector, particularly those capable of handling large-scale strategic and execution responsibilities. Although SMEs were not suitable for this contract, VCSEs were eligible, and the procurement was ultimately awarded to The Media People Limited, a substantial player in the field. The potential for business growth lies in the robust engagement and visibility opportunities that come with aligning with Peabody Trust’s objectives, especially within the competitive London market. This contract could serve as a catalyst for businesses looking to expand their portfolio in multimedia marketing services.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

GB-London: Call off Agreement via NHG Marketing and Media Framework - Lot 2

Notice Description

Peabody Trust awarded a contract for media agency to strategies, plan and execute media buying activities to support our ambitious sales and Peabody new home brand engagement objectives. Call off Agreement via NHG Marketing and Media Framework - Lot 2

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-a39e79cf-527b-459e-b147-530ce13c8f71
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/8ec413a3-70da-4477-aa8d-3c72a5c2d623
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Other - Not Specified
Tender Suitability
VCSE
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

32 - Radio, television, communication, telecommunication and related equipment


CPV Codes

32417000 - Multimedia networks

Notice Value(s)

Tender Value
£2,200,000 £1M-£10M
Lots Value
Not specified
Awards Value
£2,200,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
8 Oct 20254 months ago
Submission Deadline
19 Jan 2025Expired
Future Notice Date
Not specified
Award Date
19 Jan 20251 years ago
Contract Period
20 Jan 2025 - 19 Feb 2027 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
BIP SOLUTIONS LIMITED
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SE1 7JB
Post Town
South East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI44 Lewisham and Southwark
Delivery Location
TLI London

Local Authority
Southwark
Electoral Ward
St George's
Westminster Constituency
Bermondsey and Old Southwark

Supplier Information

Number of Suppliers
1
Supplier Name

THE MEDIA PEOPLE

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-a39e79cf-527b-459e-b147-530ce13c8f71-2025-10-08T10:18:28+01:00",
    "date": "2025-10-08T10:18:28+01:00",
    "ocid": "ocds-b5fd17-a39e79cf-527b-459e-b147-530ce13c8f71",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "BIP985447823",
        "title": "GB-London: Call off Agreement via NHG Marketing and Media Framework - Lot 2",
        "description": "Peabody Trust awarded a contract for media agency to strategies, plan and execute media buying activities to support our ambitious sales and Peabody new home brand engagement objectives. Call off Agreement via NHG Marketing and Media Framework - Lot 2",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "32417000",
            "description": "Multimedia networks"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "London",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "value": {
            "amount": 2200000,
            "currency": "GBP"
        },
        "procurementMethodDetails": "Other - Not Specified",
        "tenderPeriod": {
            "endDate": "2025-01-19T00:00:00Z"
        },
        "contractPeriod": {
            "startDate": "2025-01-20T00:00:00Z",
            "endDate": "2027-02-19T23:59:59Z"
        },
        "suitability": {
            "sme": false,
            "vcse": true
        },
        "mainProcurementCategory": "services"
    },
    "parties": [
        {
            "id": "GB-SRS-sid4gov.cabinetoffice.gov.uk/8u5J6V4e",
            "name": "BIP SOLUTIONS LIMITED",
            "identifier": {
                "legalName": "BIP SOLUTIONS LIMITED",
                "scheme": "GB-SRS",
                "id": "sid4gov.cabinetoffice.gov.uk/8u5J6V4e"
            },
            "address": {
                "streetAddress": "45 Westminster Bridge Rd",
                "locality": "London",
                "postalCode": "SE1 7JB",
                "countryName": "UK"
            },
            "contactPoint": {
                "name": "Kishore Senathirajah",
                "email": "Procurement.Enquiries@peabody.org.uk",
                "telephone": "02038283630"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-325911",
            "name": "The Media People Limited",
            "identifier": {
                "legalName": "The Media People Limited"
            },
            "address": {
                "streetAddress": "50 Britton Street London EC1M 5UP"
            },
            "details": {
                "scale": "large"
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-SRS-sid4gov.cabinetoffice.gov.uk/8u5J6V4e",
        "name": "BIP SOLUTIONS LIMITED"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-a39e79cf-527b-459e-b147-530ce13c8f71-1",
            "status": "active",
            "date": "2025-01-19T00:00:00Z",
            "datePublished": "2025-10-08T10:18:28+01:00",
            "value": {
                "amount": 2200000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-CFS-325911",
                    "name": "The Media People Limited"
                }
            ],
            "contractPeriod": {
                "startDate": "2025-01-20T00:00:00Z",
                "endDate": "2027-02-19T23:59:59Z"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/8ec413a3-70da-4477-aa8d-3c72a5c2d623",
                    "datePublished": "2025-10-08T10:18:28+01:00",
                    "format": "text/html",
                    "language": "en"
                },
                {
                    "id": "2",
                    "documentType": "tenderNotice",
                    "description": "Please follow this link to view the notice.",
                    "url": "https://www.delta-esourcing.com/delta/respondToList.html?noticeId=985447823"
                }
            ]
        }
    ]
}