Award

PROVISION OF CREATE CENTRAL SKILLS ACCELERATOR MARKETING PARTNER - Contract Award Notice

WEST MIDLANDS COMBINED AUTHORITY

This public procurement record has 2 releases in its history.

Award

03 Jan 2024 at 09:30

Tender

23 Aug 2023 at 15:06

Summary of the contracting process

The West Midlands Combined Authority has awarded a contract to Samantha Thodhlana for the "PROVISION OF CREATE CENTRAL SKILLS ACCELERATOR MARKETING PARTNER" project. The contract, valued at £60,000, falls under the advertising and marketing services category. The procurement method used was an open procedure below the threshold. The contract period is from December 1, 2023, to March 31, 2026.

This opportunity created by the West Midlands Combined Authority for marketing services can be beneficial for small and medium enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs). Businesses with expertise in advertising and marketing services, especially those with experience in diverse outreach strategies, are well-suited to compete. The contract provides a chance for growth through engaging with underrepresented groups in the West Midlands to promote the Skills Accelerator training programmes and supporting events.

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Notice Title

PROVISION OF CREATE CENTRAL SKILLS ACCELERATOR MARKETING PARTNER - Contract Award Notice

Notice Description

Create Central wishes to commission a marketing freelancer or agency to work alongside an events company and training providers to deliver marketing campaigns that will focus on attracting applicants to the Skills Accelerator training programmes and Skills Accelerator supporting events. The marketing must ensure that our Skills Accelerator opportunities reach the intended audience and that all Create Central Skills Accelerator opportunities have a consistent look and feel that identifies them as part of the West Midlands Skills Cluster. With this in mind, we must reach all areas of the West Midlands, so we cannot exclusively target Birmingham. The appointed supplier will be required to work closely with Create Central (including the in-house social media accounts manager) and our specialist Outreach and Engagement Partner, who will provide a clear strategic approach and open networks for all suppliers to support the delivery of marketing and events for the programme. This will involve both online and non-digital marketing. For example, it might involve identifying and engaging influencers to access their networks and ensure we are not just reaching 'the usual suspects'.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-ad974cb7-c181-4ad2-93e5-ac50338f4fed
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/51cd40b8-be46-4afb-b6c2-5a057e995436
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME, VCSE
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£60,000 Under £100K
Lots Value
Not specified
Awards Value
£60,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
3 Jan 20242 years ago
Submission Deadline
10 Sep 2023Expired
Future Notice Date
Not specified
Award Date
30 Nov 20232 years ago
Contract Period
1 Dec 2023 - 31 Mar 2026 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
WEST MIDLANDS COMBINED AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BIRMINGHAM
Postcode
B19 3SD
Post Town
Birmingham
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
TLG West Midlands (England)

Local Authority
Birmingham
Electoral Ward
Newtown
Westminster Constituency
Birmingham Ladywood

Supplier Information

Number of Suppliers
1
Supplier Name

SAMANTHA THODHLANA

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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