Award

Sales and Marketing Support for the Leisure Membership Scheme

CORBY BOROUGH COUNCIL

This public procurement record has 1 release in its history.

Award

11 Jun 2019 at 15:48

Award Notice
Summary of the contracting process

Corby Borough Council is seeking to enhance its Leisure Membership Scheme by providing Sales and Marketing support for its facilities, specifically at Corby East Midlands International Pool and Lodge Park Sports Centre. The contract, awarded to Alliance Leisure Services Ltd, has an estimated value of £175,000 and runs from June 1, 2019, to May 31, 2023. This procurement process followed a selective method, with the tender period formally concluding on April 1, 2019. The industry category for this contract falls under advertising and marketing services, based in Corby, East Midlands, England.

This contract presents a significant opportunity for businesses experienced in sales and marketing support within the leisure sector, particularly those looking to engage with local government initiatives. Companies with a focus on health and fitness promotions, customer retention strategies, and expertise in adapting pricing structures and marketing approaches in alignment with corporate policies are well-suited to explore such partnerships. Additionally, small and medium enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) can leverage this opportunity to contribute to improved community engagement and service delivery.

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Notice Information

Notice Title

Sales and Marketing Support for the Leisure Membership Scheme

Notice Description

Corby Borough Council (CBC) is seeking a company to provide Sales and Marketing support to Corby East Midlands International Pool and Lodge Park Sports Centre in relation to its Leisure Membership scheme. The Client would like to improve the participation, retention and quality of visit for customers to the health and fitness facilities and are seeking an experienced partner to assist them in their sales and promotion to meet this objective. The Client is therefore seeking the services of a suitably qualified and experienced company, who have the ability to combine the need for a commercial focus whilst delivering social objectives, and now invites companies to suggest ways in which they can guarantee minimum predicted income levels during the contract term. Alliance Leisure Services Ltd may suggest alterations to membership pricing structure, marketing methods, branding etc. for example; but must be sympathetic at all times to the Client's corporate policies and current customers.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-addd2b21-631c-466a-95bf-f48fb376594e
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/dc4c10a8-c9ec-456e-ad8d-e1481629b9a3
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME, VCSE
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£175,000 £100K-£500K
Lots Value
Not specified
Awards Value
£175,000 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
11 Jun 20196 years ago
Submission Deadline
1 Apr 2019Expired
Future Notice Date
Not specified
Award Date
31 Mar 20196 years ago
Contract Period
31 May 2019 - 31 May 2023 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
CORBY BOROUGH COUNCIL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
CORBY
Postcode
NN17 1QG
Post Town
Northampton
Country
England
Major Region (ITL 1)
TLF East Midlands (England)
Basic Region (ITL 2)
TLF2 Leicestershire, Rutland and Northamptonshire
Small Region (ITL 3)
TLF25 North Northamptonshire
Delivery Location
TLF East Midlands (England)
Local Authority
North Northamptonshire
Electoral Ward
Lloyds
Westminster Constituency
Corby and East Northamptonshire

Supplier Information

Number of Suppliers
1
Supplier Name

ALLIANCE LEISURE SERVICES

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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