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UK_2021_BUL_Aptis turns 10 anniversary campaign

British Council

This public procurement record has 1 release in its history.

Tender

16 Nov 2021 at 15:16

Tender Notice
Summary of the contracting process

The British Council, located at 1 Redman Place, London, is currently conducting a tender for the project titled "UK_2021_BUL_Aptis turns 10 anniversary campaign". This campaign aims to commemorate the 10th anniversary of the Aptis English language test through various marketing and engagement activities across global channels. The procurement process is at the Tender stage, with a submission deadline set for 17th December 2021. The contract period is scheduled to run from 24th January 2022 to 24th November 2022. This opportunity falls under the services category, specifically focusing on market research services, and is being procured via a direct method, classified as a single tender action below the threshold.

This tender presents valuable opportunities for businesses that specialise in digital marketing, communications, and creative services, particularly those with experience in campaign strategy, delivery, and management. Given the global scope of the campaign, agencies with capabilities in design, copywriting, and multimedia content production will find themselves well-suited to respond. Small to medium-sized enterprises (SMEs) are particularly encouraged to participate, as the British Council seeks to leverage diverse competencies to enhance its market presence during this significant milestone.

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Notice Information

Notice Title

UK_2021_BUL_Aptis turns 10 anniversary campaign

Notice Description

In August 2022 we mark the 10th anniversary since the global market launch of Aptis - our flagship English language test. We would like to mark this occasion with a series of marketing, communications, and engagement activities globally and across our top markets. We see this as an important milestone to support our market position and business growth in priority markets and globally. In our anniversary campaign we want to celebrate our journey so far, focus on the good times and all the success we have had as well as the positive impact that Aptis made for our clients and test takers. Our expectation is that the winning agency can provide an end-to-end service in terms of development and delivery of digital campaigns and comms activities across our global channels. Depending on the proposal, we expect that this will include but is not limited to campaign creative concept and overall comms strategy, campaign delivery and management, design work, copywriting, possibly video editing, and other creative work. Additional information: To express an interest and access the tender documents please click on the link https://in-tendhost.co.uk/britishcouncil If you have not already registered on In-Tend, you will need to do so before you can express an interest and access the documents.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-b0145663-b51b-46c7-8f37-5237275acf90
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/9a004882-de28-4e49-9748-53cb4e4e9a5f
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Single tender action (below threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79310000 - Market research services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
16 Nov 20214 years ago
Submission Deadline
17 Dec 2021Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
24 Jan 2022 - 24 Nov 2022 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
British Council
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
E20 1JQ
Postcode Area
East London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI41 Hackney and Newham
Delivery Location
Not specified
Local Authority
Newham
Electoral Ward
Stratford Olympic Park
Westminster Constituency
Stratford and Bow

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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