Award

CARTEL LEAD GENERATION - MEDIA BUYING

COMPETITION AND MARKETS AUTHORITY

This public procurement record has 1 release in its history.

Award

04 Jun 2018 at 15:01

Summary of the contracting process

The Competition and Markets Authority based in London has successfully completed the procurement process for 'CARTEL LEAD GENERATION - MEDIA BUYING', valued at £83,000. This tender, classified under advertising services within the media and marketing industry, was initiated through a selective procurement method as a call-off from a framework agreement. The tender period ended on 5th March 2018, with the contract period spanning from 6th March to 31st March 2018. The award for this contract was published on 4th June 2018.

This tender presents significant opportunities for businesses involved in media buying and advertising services, particularly those that are small to medium-sized enterprises (SMEs). Companies that specialise in digital marketing campaigns aimed at increasing awareness and generating leads would find this procurement particularly relevant. The contract has been awarded to Carat, which indicates a competitive landscape where innovative approaches to marketing can yield benefits for potential bidders.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

CARTEL LEAD GENERATION - MEDIA BUYING

Notice Description

Media buying services to deliver digital marketing campaign to improve awareness of cartels and increase leads.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-b0ae7ed0-ca39-4db7-972d-a19e3e122363
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/752167da-7dea-4a3a-9f9b-9339f0c3c891
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

92 - Recreational, cultural and sporting services


CPV Codes

79341000 - Advertising services

79342000 - Marketing services

92200000 - Radio and television services

Notice Value(s)

Tender Value
£83,000 Under £100K
Lots Value
Not specified
Awards Value
£83,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
4 Jun 20187 years ago
Submission Deadline
5 Mar 2018Expired
Future Notice Date
Not specified
Award Date
6 Mar 20187 years ago
Contract Period
7 Mar 2018 - 31 Mar 2018 30 days
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
COMPETITION AND MARKETS AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
WC1B 4AD
Post Town
Central London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI36 Camden
Delivery Location
TLI London

Local Authority
Camden
Electoral Ward
Bloomsbury
Westminster Constituency
Holborn and St Pancras

Supplier Information

Number of Suppliers
1
Supplier Name

CARAT

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-b0ae7ed0-ca39-4db7-972d-a19e3e122363-2018-06-04T16:01:32+01:00",
    "date": "2018-06-04T16:01:32+01:00",
    "ocid": "ocds-b5fd17-b0ae7ed0-ca39-4db7-972d-a19e3e122363",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "PROC 06-2018",
        "title": "CARTEL LEAD GENERATION - MEDIA BUYING",
        "description": "Media buying services to deliver digital marketing campaign to improve awareness of cartels and increase leads.",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79341000",
            "description": "Advertising services"
        },
        "additionalClassifications": [
            {
                "scheme": "CPV",
                "id": "79342000",
                "description": "Marketing services"
            },
            {
                "scheme": "CPV",
                "id": "92200000",
                "description": "Radio and television services"
            }
        ],
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "London",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "value": {
            "amount": 83000,
            "currency": "GBP"
        },
        "procurementMethod": "selective",
        "procurementMethodDetails": "Call-off from a framework agreement",
        "tenderPeriod": {
            "endDate": "2018-03-05T23:59:59Z"
        },
        "contractPeriod": {
            "startDate": "2018-03-06T00:00:00Z",
            "endDate": "2018-03-31T23:59:59+01:00"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services"
    },
    "parties": [
        {
            "id": "GB-GOR-D550",
            "name": "COMPETITION AND MARKETS AUTHORITY",
            "identifier": {
                "legalName": "COMPETITION AND MARKETS AUTHORITY",
                "scheme": "GB-GOR",
                "id": "D550"
            },
            "address": {
                "streetAddress": "Victoria House, Southampton Row",
                "locality": "London",
                "postalCode": "WC1B 4AD",
                "countryName": "England"
            },
            "contactPoint": {
                "email": "commercial@cma.gsi.gov.uk"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-22704",
            "name": "Carat",
            "identifier": {
                "legalName": "Carat"
            },
            "address": {
                "streetAddress": "10 Triton Street, Regents Place, London, NW1 3BF"
            },
            "details": {
                "scale": "large",
                "vcse": false
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-GOR-D550",
        "name": "COMPETITION AND MARKETS AUTHORITY"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-b0ae7ed0-ca39-4db7-972d-a19e3e122363-1",
            "status": "active",
            "date": "2018-03-06T00:00:00Z",
            "datePublished": "2018-06-04T16:01:32+01:00",
            "value": {
                "amount": 83000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-CFS-22704",
                    "name": "Carat"
                }
            ],
            "contractPeriod": {
                "startDate": "2018-03-07T00:00:00Z",
                "endDate": "2018-03-31T23:59:59+01:00"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/752167da-7dea-4a3a-9f9b-9339f0c3c891",
                    "datePublished": "2018-06-04T16:01:32+01:00",
                    "format": "text/html",
                    "language": "en"
                }
            ]
        }
    ]
}