D3 Tenders | SUPPORTING CUSTOMERS TO ADOPT HEALTHY, SUSTAINABLE AND AFFORDABLE DIETS

Notice Information

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Notice Title

SUPPORTING CUSTOMERS TO ADOPT HEALTHY, SUSTAINABLE AND AFFORDABLE DIETS

Notice Description

Objectives and scope We are seeking support to develop and deliver an exciting behaviour change pilot project that engages retail customers in healthier, more sustainable eating. Specifically, we want to encourage customers to eat less and better meat, and more vegetables, wholegrains and plant proteins. Recognising that different customer segments have different needs, priorities and characteristics, we have chosen to focus on two target segments: low-income families, who are typically high consumers of meat and dairy products, and 'dabblers', customers who are open to changing their diets. The pilot project should: * Improve customer knowledge, skills and attitudes toward healthier, more sustainable diets * Employ bespoke strategies, techniques and messages to effectively engage the two target segments * Develop and test different meat reduction pathways with customers (e.g., meat as a treat, less and better meat) * Approach sustainable diets in a positive and non-polarising way, especially with regard to meat and dairy consumption * Make meat-reduced diets the norm in a way that resonates with the target segments * Be based on recognised behaviour change theory (e.g., COM-B, ISM) * Be designed to create lasting behaviour change * Provide insights to both partners on how best to communicate on healthy, sustainable diets to achieve customer behaviour change, and which elements of the pilot are suitable for scaling to a larger audience

Notice Details

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Publication & Lifecycle

Open Contracting ID: ocds-b5fd17-bc200450-a7d7-4367-a9e8-86dba6319bb2
Publication Source: Contracts Finder
Latest Notice: https://www.contractsfinder.service.gov.uk/Notice/2b9deff1-1e1b-4b75-ab2a-753f54859968
Current Stage: Tender
All Stages: Tender

Procurement Classification

Notice Type: Tender Notice
Procurement Type: Standard
Procurement Category: Services
Procurement Method: Open
Procurement Method Details: Open procedure (below threshold)
Tender Suitability: SME, VCSE
Awardee Scale: Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services

CPV Codes

73110000 - Research services

73210000 - Research consultancy services

Notice Value(s)

Tender Value: £30,000 Under £100K
Lots Value: Not specified
Awards Value: Not specified
Contracts Value: Not specified

Notice Dates

Publication Date: 3 Mar 20224 years ago
Submission Deadline: 21 Mar 2022Expired
Future Notice Date: Not specified
Award Date: Not specified
Contract Period: 25 Mar 2022 - 31 Aug 2022 1-6 months
Recurrence: Not specified

Notice Status

Tender Status: Active
Lots Status: Not Specified
Awards Status: Not Specified
Contracts Status: Not Specified

Buyer & Supplier

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Contracting Authority (Buyer)

Main Buyer: WWF-UK (WORLD WIDE FUND FOR NATURE) TRADING LIMITED
Contact Name: Available with D3 Tenders Premium →
Contact Email: Available with D3 Tenders Premium →
Contact Phone: Available with D3 Tenders Premium →

Buyer Location

Locality: WOKING
Postcode: GU21 4LL
Post Town: Guildford
Country: England
Major Region (ITL 1): TLJ South East (England)
Basic Region (ITL 2): TLJ2 Surrey, East and West Sussex
Small Region (ITL 3): TLJ25 West Surrey
Delivery Location: Not specified
Local Authority: Woking
Electoral Ward: Horsell
Westminster Constituency: Woking

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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