Tender

Paid Search

ORDNANCE SURVEY

This public procurement record has 1 release in its history.

Tender

22 Oct 2021 at 16:25

Summary of the contracting process

The Ordnance Survey is currently inviting tenders for a contract titled "Paid Search," aimed at managing its paid search activities across platforms like Google, Bing, and Apple Search, as well as Amazon product advertisements. This procurement falls within the advertising and marketing services category and has a total contract value of £288,000. The tender period ends on 22nd November 2021, with the contract set to commence on 5th January 2022 and lasting for two years, with the possibility of two one-year extensions based on performance. The geographical scope includes the UK and various territories such as the British Overseas Territories and the Channel Islands, among others. This process is structured as an open procurement method, allowing a wide range of participants to submit bids.

This opportunity represents significant potential for businesses specialising in advertising and digital marketing services, particularly those experienced in managing multi-platform paid search campaigns. Small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) are encouraged to participate, as the contract aims to include diverse suppliers. Success in this tender could lead to growth in business reputation, clientele, and revenue, particularly for agencies looking to enhance their portfolio in eCommerce promotion and digital marketing strategies over a sustained contract period.

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Notice Title

Paid Search

Notice Description

Ordnance Survey are looking to find an agency to manage all our paid search across Google, Bing (including Shopping) and Apple Search as well as managing our Amazon product ads to promote eCommerce sales and app downloads. The duration of the contract is two years with the option to extend for a further two years, extending one year at a time, subject to performance.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-be890364-fcf4-4e97-99ad-4c50e442b4cd
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/7cf73a62-3ce2-4e0e-86cf-bed459b7a117
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£288,000 £100K-£500K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
22 Oct 20214 years ago
Submission Deadline
22 Nov 2021Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
5 Jan 2022 - 5 Jan 2026 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
ORDNANCE SURVEY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
SOUTHAMPTON
Postcode
SO16 0AS
Post Town
Southampton
Country
England

Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ3 Hampshire and Isle of Wight
Small Region (ITL 3)
TLJ36 Central Hampshire
Delivery Location
Not specified

Local Authority
Test Valley
Electoral Ward
Chilworth, Nursling & Rownhams
Westminster Constituency
Romsey and Southampton North

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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