Award

Help Us, Help You' Creative Development and Production

NHS ENGLAND

This public procurement record has 1 release in its history.

Award

05 Oct 2022 at 10:34

Award Notice
Summary of the contracting process

The NHS England has awarded a contract for the 'Help Us, Help You' Creative Development and Production advertising campaign to M AND C SAATCHI UK LTD. The contract, valued at £28,600,000 GBP, falls under the services category. The procurement method used was selective, involving a call-off from a framework agreement. The contract period runs from July 1, 2022, to June 30, 2026, with the tender period ending on June 30, 2022. The campaign aims to change public behaviour to reduce pressure on the NHS and maintain capacity.

This tender by NHS England presents an opportunity for advertising agencies specialising in creative development and production to support the 'Help Us, Help You' campaign, aligning with NHS England's organisational priorities outlined in the NHS Long Term Plan. Businesses interested in public health campaigns and advertising services can benefit from engaging in this tender process to contribute to saving lives by promoting effective use of NHS services and encouraging timely help-seeking behaviour.

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Notice Information

Notice Title

Help Us, Help You' Creative Development and Production

Notice Description

The NHS England Campaigns Team deliver national social marketing campaigns to support the NHS. Our campaigns are delivered under two overarching campaign brands: * The 'We are the NHS' campaign aims to inspire people to join the NHS and retain those already working in it. It promotes the NHS as a first-choice employer, focusing on priority recruitment of professions including: Nursing; Allied Health Professionals; Healthcare Support Workers; and 999 & 111 Call Handlers; also supporting the recruitment of NHS Reservists. * The 'Help Us, Help You' campaign is designed to save lives by changing the way people access services to reduce pressures on the NHS and maintain capacity, by driving effective use of the NHS, encouraging people to get help in the right place and at the right time. This contract is for an advertising agency to lead the strategy, creative development and production work for the 'Help Us, Help You' campaign. The 'Help Us, Help You' campaign is delivered through a number of different phases aimed at different audiences and with separate aims and objectives. All our campaign activity supports the successful delivery of the organisational priorities of NHS England and the wider NHS. These are set out in the NHS Long Term Plan and the annual NHS Priorities and Operational Planning Guidance. Policy Context: 'Help Us, Help You' The term is 3+1 years

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-bf4e27ca-6c40-4972-ba12-9ec5580bb08b
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/74fe9997-c1fd-4bb8-95b2-5639a3523d7e
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
£28,600,000 £10M-£100M
Lots Value
Not specified
Awards Value
£28,600,000 £10M-£100M
Contracts Value
Not specified

Notice Dates

Publication Date
5 Oct 20223 years ago
Submission Deadline
30 Jun 2022Expired
Future Notice Date
Not specified
Award Date
3 Oct 20223 years ago
Contract Period
30 Jun 2022 - 30 Jun 2026 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
NHS ENGLAND
Contact Name
Anita Pannu
Contact Email
anita.pannu@nhs.net
Contact Phone
Not specified

Buyer Location

Locality
LEEDS
Postcode
LS2 7UE
Post Town
Leeds
Country
England
Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE4 West Yorkshire
Small Region (ITL 3)
TLE42 Leeds
Delivery Location
Not specified
Local Authority
Leeds
Electoral Ward
Little London & Woodhouse
Westminster Constituency
Leeds Central and Headingley

Supplier Information

Number of Suppliers
1
Supplier Name

M AND C SAATCHI

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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