Award

Creative Agency Partner

NHS BUSINESS SERVICES AUTHORITY

This public procurement record has 1 release in its history.

Award

10 Sep 2025 at 14:39

Summary of the contracting process

This public procurement process was managed by the NHS Business Services Authority (NHSBSA) for the selection of a Creative Agency Partner. The contract, classified under marketing services, involves a 4-year commitment to support NHSBSA. During the tendering phase, which concluded on 23rd June 2025, the procurement was conducted through a selective method using a call-off from a dynamic purchasing system. The contract was awarded to Definition Group Limited, with the award status marked as active starting from 3rd September 2025. The project is located in Newcastle Upon Tyne, United Kingdom, with a total contract value of £360,000.

This procurement offers substantial growth opportunities for businesses specialising in marketing services, particularly those classified as small and medium-sized enterprises (SMEs). The engagement provides a significant partnership potential, as it spans over four years, commencing on 3rd September 2025 and concluding on 2nd September 2029. Enterprises with experience in creative agency work, and those capable of delivering comprehensive marketing solutions, would be well-positioned to deliver value through this contract. The procurement's structure also highlights the importance of possessing prior credentials to engage through a dynamic purchasing system.

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Notice Title

Creative Agency Partner

Notice Description

Award of a 4 year contract for the provision of a Creative Agency Partner to support the NHSBSA.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-c309e0bc-34e7-4076-aa4e-88ae52586491
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/09fc9742-f883-4bc9-ba65-7e792610c477
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Dynamic
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a dynamic purchasing system
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£360,000 £100K-£500K
Lots Value
Not specified
Awards Value
£300,000 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
10 Sep 20255 months ago
Submission Deadline
23 Jun 2025Expired
Future Notice Date
Not specified
Award Date
2 Sep 20255 months ago
Contract Period
2 Sep 2025 - 2 Sep 2029 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
NHS BUSINESS SERVICES AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
NEWCASTLE UPON TYNE
Postcode
NE15 8NY
Post Town
Newcastle upon Tyne
Country
England

Major Region (ITL 1)
TLC North East (England)
Basic Region (ITL 2)
TLC4 Northumberland, Durham and Tyne & Wear
Small Region (ITL 3)
TLC43 Tyneside
Delivery Location
Not specified

Local Authority
Newcastle upon Tyne
Electoral Ward
Lemington
Westminster Constituency
Newcastle upon Tyne Central and West

Supplier Information

Number of Suppliers
1
Supplier Name

DEFINITION GROUP

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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