Tender

BTA824 Airline Provider Partnership

BRITISH TOURIST AUTHORITY

This public procurement record has 1 release in its history.

Tender

17 Jun 2017 at 09:03

Tender Notice
Summary of the contracting process

The British Tourist Authority is seeking an airline partner through the "BTA824 Airline Provider Partnership" tender, aimed at promoting flight routes into London and regional Britain for the 2017/18 period. This opportunity is classified under administrative services related to tourism affairs and is set in London, United Kingdom. The tender period concludes on 23rd June 2017, with contract execution anticipated to begin on 13th July 2017 and extend until 12th July 2020. The procurement method is a selective restricted procedure, ensuring a streamlined process for suitable bidders.

This tender presents a valuable opportunity for businesses in the travel, tourism, and airline industries to enhance their market presence by collaborating with a reputable organisation like VisitBritain. Companies with strong marketing capabilities, established connections within the travel trade, and resources to engage in integrated promotional activities are well-suited to compete for this contract. The proactive approach to marketing, encompassing research, social media, and offline strategies, indicates that those specialised in comprehensive marketing solutions will find significant potential for growth through this partnership.

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Notice Information

Notice Title

BTA824 Airline Provider Partnership

Notice Description

VisitBritain is seeking an airline partner to work with during 2017/18 to assist in promoting flight routes into London and regional Britain, developing Great Britain content to promote throughout their channels and general marketing. The activity will have a 360 degree approach, encompassing everything from research and insights, social media, PR, product distribution through dedicated holiday arm , specific tactical campaigns and have impact at every stage of the consumer journey, from inspiration through to consideration and planning and booking to advocacy.The partner should also have good connections into the travel trade in the key market to extend activity into offline channels. This activity must align with VisitBritain's global brand campaign- Great Britain Home of Amazing Moments and this will be visible at every consumer touchpoint.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-c3bb7c3a-fc65-42be-a9ca-8ec63a13bac4
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/ab822008-93d8-4bff-a5af-9dc0c0d00d56
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

75 - Administration, defence and social security services

CPV Codes

75125000 - Administrative services related to tourism affairs

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
17 Jun 20178 years ago
Submission Deadline
23 Jun 2017Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
12 Jul 2017 - 12 Jul 2020 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
BRITISH TOURIST AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1P 3BT
Post Town
South West London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
TLI London
Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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