Tender

Brand Proposition Development

THE NATIONAL TRUST FOR PLACES OF HISTORIC INTEREST OR NATURAL BEAUTY

This public procurement record has 1 release in its history.

Tender

28 Mar 2024 at 16:32

Tender Notice
Summary of the contracting process

The National Trust for Places of Historic Interest or Natural Beauty is seeking an agency to develop a brand proposition for the Nature Cities & Towns partnership initiative. The initiative, involving key partners such as the National Lottery Heritage Fund, Natural England, and the National Trust, aims to enhance access to natural spaces in urban areas across the UK. The procurement process involves two stages: research and development of the brand name and narrative from April to July 2024, followed by visual identity development until January 2025. Proposals must be submitted by 12 April 2024.

This tender presents an opportunity for businesses with expertise in brand development, research services, and consultancy. Small and medium enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) are particularly suited for this contract. Businesses interested in supporting initiatives that promote nature conservation, community engagement, and urban green space development would find this tender aligning with their ethos and goals.

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Notice Information

Notice Title

Brand Proposition Development

Notice Description

We are looking for an agency to develop a name, narrative and visual identity for the Nature Cities & Towns (working title) partnership initiative. The initiative brings together 3 founding partners - the National Lottery Heritage Fund, Natural England, and the National Trust. Together, the partners will offer cities and towns across the UK the tools and support that they need to take ambitious action for nature, and for their populations. It is our intention to grow a network of key partners, starting with Natural England's sister agencies in the devolved nations. Working together with local authorities and cross-sector partners, the programme aims to make sure everyone has access to quality natural spaces a few minutes' walk from home and is able to spend time outdoors in nature every day. Community needs and engagement will be at the heart of the changes made to achieve this. And the towns and cities emerging will be better connected, more resilient to climate change, naturally flourishing, growing greener economies and jobs. This partnership builds on, and expands, the Future Parks Accelerator partnership between the National Lottery Heritage Fund and National Trust. This programme worked across 8 places in the UK to rethink the role urban green space can play in building a sustainable future for towns and cities. Over the first 3 years, the programme will: * Bring together a collaborative network of ambitious places * Equip the network with tools and support to make change happen * Run a capacity-building grants programme for ~20 recipient places * Launch an accreditation scheme so places can verify their progress and assure funders and investors * Attract external investment in places and develop wider incentives for long term change This contract will be delivered in two stages: * Stage 1: April to July 2024 - research and development of the brand name and narrative, to bring us to a "soft launch" moment planned for July * Stage 2: July 2024 - Jan 2025 - developing and testing visual identity routes including logos, alignment with existing partner identities, graphics etc Please see the full brief for this commission for further detail. Submission process The tender response should include details of the following (scoring in brackets): * Outline of your proposed approach to brand development - including how you would approach the phasing, and partnership aspects (35%) * Description of your relevant experience, including examples of at least two pieces of similar work (35%) * Proposed budget breakdown (30%) * Details of any matters or concerns not covered by this brief. Proposals should not exceed 10 pages in length. Submitting a proposal more than 10 pages will automatically result in the rejection of the proposal. Please submit proposals by email before the deadline of 12 April 2024 to the following contact: Rachel Jeffcoat, rachel.jeffcoat@nationaltrust.org.uk

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-c43b2140-ca92-4a19-b11a-859bcf285d49
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/1eab64b7-4e3f-4f24-8df0-08ff9b9633a6
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

73110000 - Research services

73200000 - Research and development consultancy services

79300000 - Market and economic research; polling and statistics

Notice Value(s)

Tender Value
£80,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
28 Mar 20241 years ago
Submission Deadline
12 Apr 2024Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
21 Apr 2024 - 31 Jan 2025 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
THE NATIONAL TRUST FOR PLACES OF HISTORIC INTEREST OR NATURAL BEAUTY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
SWINDON
Postcode
SN2 2NA
Post Town
Swindon
Country
England
Major Region (ITL 1)
TLK South West (England)
Basic Region (ITL 2)
TLK7 Gloucestershire and Wiltshire
Small Region (ITL 3)
TLK71 Swindon
Delivery Location
Not specified
Local Authority
Swindon
Electoral Ward
Mannington and Western
Westminster Constituency
Swindon South

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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