Tender

TFL 96033 - TfL Brand Licensing & Development

TRANSPORT FOR LONDON

This public procurement record has 1 release in its history.

Tender

26 Oct 2022 at 15:41

Tender Notice
Summary of the contracting process

Transport for London is seeking agencies for the provision of Brand Licensing and Development. The tender, titled TFL 96033, involves a service concession contract. Companies are invited to bid to become TfL's next Brand Licensing and Development agency, focusing on expanding the use of their iconic designs on branded consumer goods within the UK and Overseas territories. The contract period starts on February 28, 2023, and ends on February 28, 2026. The procurement method is an open procedure, with the tender deadline set for December 5, 2022. The procurement is in the active stage and falls under the industry category of Advertising and marketing services.

This tender from Transport for London presents an opportunity for businesses interested in advertising and marketing services, marketing management consultancy services, and promotional services to expand their portfolio. Small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprise organisations (VCSEs) are considered suitable for this tender. With a contract period spanning three years, successful bidders can enhance TfL's brand visibility by leveraging its creative assets, such as the iconic roundels and extensive poster archive, on various consumer products. Businesses keen on brand licensing, development, and marketing collaborations are well-suited to participate in this tender and contribute to TfL's goal of showcasing London's heritage through innovative partnerships and products.

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Notice Information

Notice Title

TFL 96033 - TfL Brand Licensing & Development

Notice Description

Transport for London is seeking Agency's for the provision of Brand Licensing and Development. This is a service concession contract. *Transport for London is looking for companies to bid to become their next Brand Licensing and Development agency * Recent high profile brand collaborations have included Kurt Geiger and The London Sock Exchange * New licensing agency will build on this and further expand how Transport for London's iconic designs are used on branded consumer goods within the UK and Overseas territories TfL's instantly recognisable map and roundels are known across the world for their simple and effective style with a long heritage dating back to the mid-1800s. The roundel is recognised across the world, seen as a symbol of London and the UK. The Underground map was first created in 1933 and paved the way for cities around the world to create similar maps to help travellers get around. The selected licensing partner will help TfL go further with their plans to bring London's iconic transport provider to the world with exciting brand partnerships and products. TfL's creative assets also include the colourful moquettes which have decorated seats on buses and trains for many years, as well as the extensive poster and photo archive dating back to the early 20th century. The archive contains posters advertising travel to sporting events, tourist attractions and the much-loved art deco styles of the 1920s. The tender will be published on TfL's e-tendering platform- Procontract (https://procontract.due-north.com). The project reference is DN615276. All messages and tender submissions should be submitted via this platform.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-cd338359-680f-4a95-a3e2-ec31095b055f
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/26954943-645f-4f42-984e-a2e0285989a0
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Not specified
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

79342200 - Promotional services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
26 Oct 20223 years ago
Submission Deadline
5 Dec 2022Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
28 Feb 2023 - 28 Feb 2026 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
TRANSPORT FOR LONDON
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SE10 0ES
Post Town
South East London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI5 Outer London - East and North East
Small Region (ITL 3)
TLI51 Bexley and Greenwich
Delivery Location
Not specified
Local Authority
Greenwich
Electoral Ward
Greenwich Peninsula
Westminster Constituency
Greenwich and Woolwich

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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