Tender

WSCC - SC - Experience West Sussex Tourism Marketing Campaign Tender Process

SE SHARED SERVICES

This public procurement record has 2 releases in its history.

TenderAmendment

19 Oct 2017 at 13:58

Tender Notice
Tender

05 Oct 2017 at 13:54

Tender Notice
Summary of the contracting process

West Sussex County Council (WSCC) is currently seeking tenders for the "Experience West Sussex Tourism Marketing Campaign." This procurement process involves service providers delivering marketing and promotional activities aimed at enhancing West Sussex's appeal to younger audiences in London and the wider South East. The tender is classified under the advertising and marketing services category and is being facilitated through the SE Shared Services Procurement eSourcing portal. The tender period concludes on the 23rd of October 2017, with the contract expected to commence on 1st January 2018 and run until 31st December 2018. Interested parties should ensure they register on the eSourcing portal to submit their bids electronically.

This opportunity represents a significant avenue for growth for businesses specialising in marketing, advertising, and consultancy services. Companies with expertise in crafting impactful digital marketing campaigns and engaging with social media audiences will be well-positioned to compete for this contract. The targeted increase in social media engagement and visitor interactions suggests that successful bidders will play a crucial role in stimulating the local economy and promoting tourism in West Sussex, thereby enhancing their visibility and market presence within the industry.

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Notice Information

Notice Title

WSCC - SC - Experience West Sussex Tourism Marketing Campaign Tender Process

Notice Description

West Sussex County Council (WSCC / the Council) is seeking tenders from suitably qualified organisations to provide a range of services and support to the Council to deliver, develop and grow the Experience West Sussex offer. This work started in 2015 from an identified need to promote West Sussex to a new, younger target market from London and the wider South East as a place to visit and stay, based on the best of what the County has to offer the audience. The aims have been to introduce a new audience to the County and its businesses; to support the visitor economy and have a positive economic impact from increasing visitor spend; and encouraging more visitors to stay overnight. The campaign messages and content have also been used to encourage residents to enjoy and experience what is on their doorstep. For 2017, the campaign goals are: plus 28,700 social followers and page likes 147,667 engagements on social media 28,147 link clicks to the website Onsite engagement: under 70 percent of time on site more than 50 seconds The core service is to propose a marketing plan annually to achieve the objectives (and initially for 2018) to include the design, delivery and evaluation of the Experience West Sussex digital marketing campaign for the year. The additional service is to propose, as part of the marketing plan, additional marketing activities to achieve the objectives. Additional information: This tender is to be completed electronically using the SE Shared Services Procurement eSourcing portal. https://www.sesharedservices.org.uk/esourcing/opportunities The SE Shared Services eSourcing portal provides a web-based tool that provides a simple, secure and efficient means for managing tendering and quotation activities reducing the time and effort required for both buyers and Potential Bidders. The portal allows for tender clarifications and submitting your bid electronically. In order to bid for this opportunity you will need to register your company on the SE Shared Services portal. Is a Recurrent Procurement Type? : No

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-ce1386c1-2807-48fc-aa3f-970ae9cf9e9e
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/bad0239f-a9a1-4a16-8eff-9c4d12dd0c97
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Other -
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79000000 - Business services: law, marketing, consulting, recruitment, printing and security

79340000 - Advertising and marketing services

79342000 - Marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
19 Oct 20178 years ago
Submission Deadline
23 Oct 2017Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
1 Jan 2018 - 31 Dec 2018 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
SE SHARED SERVICES
Contact Name
Sarah Carr (WSCC)
Contact Email
sarah.carr@westsussex.gov.uk
Contact Phone
0330 22 28558

Buyer Location

Locality
WEST SUSSEX
Postcode
PO19 1RQ
Post Town
Portsmouth
Country
England
Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ2 Surrey, East and West Sussex
Small Region (ITL 3)
TLJ27 West Sussex (South West)
Delivery Location
TLJ South East (England)
Local Authority
Chichester
Electoral Ward
Chichester Central
Westminster Constituency
Chichester

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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