Tender

Media Buying

LEEDS TRINITY UNIVERSITY

This public procurement record has 1 release in its history.

Tender

27 Oct 2021 at 15:15

Summary of the contracting process

Leeds Trinity University is seeking to contract an agency for a media buying service with a total value of £500,000 over a 36-month period. The primary aim is to enhance awareness and perceptions of the university, ultimately increasing student enrolment. This tender, published on 27th October 2021, categorises the procurement under advertising and marketing services and is currently in the open procurement stage, with a tender submission deadline set for 1st December 2021. The contracted services will commence on 18th January 2022 and conclude on 17th January 2025, with delivery taking place in the Yorkshire and the Humber region.

This procurement presents a valuable opportunity for marketing and advertising businesses, especially those that focus on educational institutions or possess expertise in media strategy. Small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) are particularly encouraged to participate, leveraging their agility and innovative approaches to meet the specific needs of Leeds Trinity University’s objectives for student recruitment and engagement.

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Notice Title

Media Buying

Notice Description

The university wishes to contract with an agency for the next 36 months to provide paid media (including social) services to meet Leeds Trinity University's objectives. The fundamental requirement is to improve awareness and perception of Leeds Trinity University leading to increased student numbers using the strategy: *Drive Awareness - Make audiences aware of Leeds Trinity University *Drive Engagement - Make audiences experience what Leeds Trinity University offers and build an enquirer database through Open Day bookings, prospectus/ course guide requests and enquiries *Drive Applications - Make audiences apply to Leeds Trinity University *Drive Conversion - Make audiences select Leeds Trinity University as their first choice and enrol

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-ce89e453-0836-4e54-af4a-9014fcf3e329
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/007e8968-0cc5-46c9-aa78-5cedc63a8fa3
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£500,000 £500K-£1M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
27 Oct 20214 years ago
Submission Deadline
1 Dec 2021Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
18 Jan 2022 - 17 Jan 2025 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
LEEDS TRINITY UNIVERSITY
Contact Name
Mark Hayter, Head of Procurement
Contact Email
m.hayter@leedstrinity.ac.uk
Contact Phone
+441132837100

Buyer Location

Locality
LEEDS
Postcode
LS18 5HD
Post Town
Leeds
Country
England

Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE4 West Yorkshire
Small Region (ITL 3)
TLE42 Leeds
Delivery Location
TLE Yorkshire and The Humber

Local Authority
Leeds
Electoral Ward
Horsforth
Westminster Constituency
Leeds North West

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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