Award

Campaign Partnerships

FOOD STANDARDS AGENCY

This public procurement record has 1 release in its history.

Award

16 Sep 2024 at 13:39

Award Notice
Summary of the contracting process

The Food Standards Agency (FSA) has completed the procurement process for "Campaign Partnerships," a contract aimed at securing an agency to assist in communicating with key audiences through partnerships. The procurement was conducted via the CCS Framework RM6124 Communications Marketplace Lot 1 and involved marketing services under the CPV classification code 79342000. The contract spans England, Wales, and Northern Ireland and supports two major marketing campaigns annually, with provisions for additional smaller projects. Key dates include the tender period ending on 4th June 2024, the contract starting on 1st August 2024, and concluding on 31st July 2025. The total value of the contract is £90,000 GBP, and the procurement method used was a call-off from a framework agreement. The winning supplier is Freud Communications, with the award finalised on 2nd August 2024.

This tender presents significant opportunities for businesses specialising in marketing and communications, especially those capable of handling large-scale, multi-region campaigns. SMEs are particularly well-suited for this opportunity given the FSA's emphasis on suitability for smaller enterprises. Engaging in such contracts can offer substantial business growth, heightened visibility, and potentially lead to further collaborations with government agencies. The nature of the contract, which allows for additional smaller projects, means that businesses can benefit from a steady workflow and the chance to demonstrate their expertise in tactical marketing activities.

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Notice Information

Notice Title

Campaign Partnerships

Notice Description

A contract for an agency to assist the FSA in communicating with key audiences, particularly via the use of partners. The procurement was conducted through the CCS Framework RM6124 Communications Marketplace Lot 1. The contract supports two marketing campaigns per year (subject to change), with potentially some smaller projects working on tactical activity in between those campaigns if resources allow. The supplier will work with the FSA in England, Wales and Northern Ireland to help achieve the specific communications objectives identified for projects.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-cea2efd4-6086-4d7d-8d20-c30663c0ac42
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/3c59d29f-07f4-422f-ac4a-300638a3bc1a
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£90,000 Under £100K
Lots Value
Not specified
Awards Value
£90,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
16 Sep 20241 years ago
Submission Deadline
4 Jun 2024Expired
Future Notice Date
Not specified
Award Date
1 Aug 20241 years ago
Contract Period
31 Jul 2024 - 31 Jul 2025 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
FOOD STANDARDS AGENCY
Contact Name
FSA Commercial
Contact Email
fsa.commercial@food.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
YORK
Postcode
YO1 7PR
Post Town
York
Country
England
Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE2 North Yorkshire
Small Region (ITL 3)
TLE21 York
Delivery Location
Not specified
Local Authority
York
Electoral Ward
Guildhall
Westminster Constituency
York Central

Supplier Information

Number of Suppliers
1
Supplier Name

FREUD COMMUNCATIONS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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