Tender

Media Agency Services

BFI

This public procurement record has 1 release in its history.

Tender

06 Aug 2024 at 09:57

Summary of the contracting process

The BFI is currently seeking an experienced media agency to provide comprehensive media agency services, focusing on paid media planning, buying, and campaign delivery and optimisation with an emphasis on digital channels. This tender falls under the advertising and marketing services industry category (CPV 79340000) and spans various business areas under the BFI brand both nationally and internationally, but excluding specific projects such as the Global Screen Fund. The procurement is at the tender stage and is conducted via a restricted procedure (above threshold), with the tender period ending on 5th September 2024. The contract period is set to commence on 31st March 2025 and will continue until 30th March 2027, with services to be delivered across multiple locations including the United Kingdom and internationally.

This tender provides a significant opportunity for businesses specialising in media management, especially those with proven experience in handling complex brands within sectors like arts, heritage, film, TV, government, or education. The successful agency must demonstrate a history of achieving diverse KPIs and campaign metrics across various campaign briefs. Small and Medium-sized Enterprises (SMEs) are particularly encouraged to apply. Winning this contract can foster business growth by enhancing the agency's portfolio with a high-profile client and expanding their reach across both national and international markets.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

Media Agency Services

Notice Description

The BFI is seeking an experienced media agency to deliver all-channel and all-business area paid media planning, buying and campaign delivery and optimisation, with a focus on digital channels. The business areas include all under the BFI brand, nationally and internationally, but excludes Global Screen Fund and other BFI funded partner projects eg Escapes. Each business area operates with discreet KPIs and within a variety of parameters and have separate but often over-lapping audiences all engaged at some level with the BFI brand and experience. An essential requirement for a media agency is experience of working with a complex, overarching brand that operates multiple touchpoints for customers and audiences, in an arts, heritage, film, TV, government or education environment. The successful agency must be able to demonstrate previous experience of achieving a range of KPIs and campaign metrics within multiple campaign briefs, including commercial and engagement. Additional information: Is a Recurrent Procurement Type? : No

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-d5ccea13-c964-4825-9f9d-022f9e928e4a
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/c68e35da-e0cf-4097-ab0b-217a11dc3a3c
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure (above threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
6 Aug 20241 years ago
Submission Deadline
5 Sep 2024Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
31 Mar 2025 - 30 Mar 2027 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
BFI
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
W1T 1LN
Post Town
West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI36 Camden
Delivery Location
Not specified

Local Authority
Camden
Electoral Ward
Bloomsbury
Westminster Constituency
Holborn and St Pancras

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-d5ccea13-c964-4825-9f9d-022f9e928e4a-2024-08-06T10:57:40+01:00",
    "date": "2024-08-06T10:57:40+01:00",
    "ocid": "ocds-b5fd17-d5ccea13-c964-4825-9f9d-022f9e928e4a",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "IT-190-402-2024-386",
        "title": "Media Agency Services",
        "description": "The BFI is seeking an experienced media agency to deliver all-channel and all-business area paid media planning, buying and campaign delivery and optimisation, with a focus on digital channels. The business areas include all under the BFI brand, nationally and internationally, but excludes Global Screen Fund and other BFI funded partner projects eg Escapes. Each business area operates with discreet KPIs and within a variety of parameters and have separate but often over-lapping audiences all engaged at some level with the BFI brand and experience. An essential requirement for a media agency is experience of working with a complex, overarching brand that operates multiple touchpoints for customers and audiences, in an arts, heritage, film, TV, government or education environment. The successful agency must be able to demonstrate previous experience of achieving a range of KPIs and campaign metrics within multiple campaign briefs, including commercial and engagement. Additional information: Is a Recurrent Procurement Type? : No",
        "datePublished": "2024-08-06T10:57:40+01:00",
        "status": "active",
        "classification": {
            "scheme": "CPV",
            "id": "79340000",
            "description": "Advertising and marketing services"
        },
        "additionalClassifications": [
            {
                "scheme": "CPV",
                "id": "79413000",
                "description": "Marketing management consultancy services"
            },
            {
                "scheme": "CPV",
                "id": "79342000",
                "description": "Marketing services"
            }
        ],
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "W1T 1LN"
                    },
                    {
                        "countryName": "British Oversea Territories"
                    },
                    {
                        "countryName": "Channel Islands"
                    },
                    {
                        "countryName": "Europe"
                    },
                    {
                        "countryName": "Isle of Man"
                    },
                    {
                        "countryName": "Rest of the World"
                    },
                    {
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "procurementMethod": "selective",
        "procurementMethodDetails": "Restricted procedure (above threshold)",
        "tenderPeriod": {
            "endDate": "2024-09-05T12:00:00+01:00"
        },
        "contractPeriod": {
            "startDate": "2025-03-31T01:00:00+01:00",
            "endDate": "2027-03-30T23:59:59+01:00"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "1",
                "documentType": "tenderNotice",
                "description": "Opportunity notice on Contracts Finder",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/c68e35da-e0cf-4097-ab0b-217a11dc3a3c",
                "datePublished": "2024-08-06T10:57:40+01:00",
                "format": "text/html",
                "language": "en"
            },
            {
                "id": "2",
                "description": "Additional information on how to apply for this contract",
                "url": "https://in-tendhost.co.uk/bfi/aspx/"
            }
        ]
    },
    "parties": [
        {
            "id": "GB-CFS-4891",
            "name": "BFI",
            "identifier": {
                "legalName": "BFI"
            },
            "address": {
                "streetAddress": "BFI, 21 Stephen Street",
                "locality": "London",
                "postalCode": "W1T 1LN",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "name": "Selina Muir",
                "email": "selina.muir@bfi.org.uk",
                "telephone": "020 7173 3298"
            },
            "roles": [
                "buyer"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-4891",
        "name": "BFI"
    }
}