Award

Brand Evaluation Study

HEALTH & SAFETY EXECUTIVE

This public procurement record has 1 release in its history.

Award

17 Mar 2017 at 15:07

Summary of the contracting process

The Health & Safety Executive (HSE) conducted a procurement process for a "Brand Evaluation Study" aimed at assessing the brand positioning of both HSE and HSL. This tender falls under the market and economic research sector, specifically valued at £49,856. The procurement was executed using a restricted procedure and is now marked as complete, with the contract period spanning from 15 March 2017 to 30 June 2017. The deadline for submission was 6 March 2017, and the successful supplier for this project is Quadrangle Research Group Ltd, based in London.

This procurement presents significant opportunities for businesses specialising in market and economic research services, particularly those with experience in brand evaluation and strategic positioning assessments. Small and medium-sized enterprises (SMEs) would be well-suited to compete in similar tenders, leveraging their agility and tailored services to address the nuances of brand analysis, ultimately contributing to HSE's transition towards a unified brand identity.

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Notice Title

Brand Evaluation Study

Notice Description

HSE is seeking to move away from using HSL as its commercial brand and replace it with the HSE brand. Given that both HSE and HSl have their own idendities, logos and websites we need to commission a brand evaluation study to gain a better understanding of both HSE and HSL's current brand positioning with both existing and potential customers. Knowing the relative position of each brand will help us understand what needs to be done in order to successfully move towards a single HSE brand.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-d725b792-c495-48c0-abbd-eeb246dcc25d
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/2dc655f2-d935-4d08-8a63-b2c53e559fe2
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79300000 - Market and economic research; polling and statistics

Notice Value(s)

Tender Value
£49,856 Under £100K
Lots Value
Not specified
Awards Value
£49,856 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
17 Mar 20178 years ago
Submission Deadline
6 Mar 2017Expired
Future Notice Date
Not specified
Award Date
13 Mar 20178 years ago
Contract Period
15 Mar 2017 - 30 Jun 2017 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
HEALTH & SAFETY EXECUTIVE
Contact Name
Not specified
Contact Email
tenders@hse.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
BOOTLE
Postcode
L20 7HS
Post Town
Liverpool
Country
England

Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD7 Merseyside
Small Region (ITL 3)
TLD73 Sefton
Delivery Location
Not specified

Local Authority
Sefton
Electoral Ward
Linacre
Westminster Constituency
Bootle

Supplier Information

Number of Suppliers
1
Supplier Name

QUADRANGLE RESEARCH GROUP

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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