Tender

GB-Bristol: Brand Awareness Campaign

FORESTRY ENGLAND

This public procurement record has 2 releases in its history.

TenderAmendment

25 Sep 2019 at 10:40

Tender

25 Sep 2019 at 10:30

Summary of the contracting process

The procurement process is being conducted by Forestry England for a project titled "GB-Bristol: Brand Awareness Campaign". This initiative falls under the marketing services industry category and is located in Bristol, South West, United Kingdom. The procurement method used is an open procedure, and the tender period is set to conclude on 11th October 2019. The budget for this contract ranges from £10,000 to £25,000, with the contract anticipated to commence on 11th November 2019 and extend until 10th February 2020.

This tender presents significant opportunities for growth, particularly for small and medium enterprises (SMEs) and voluntary and community sector enterprises (VCSEs) that specialise in marketing and advertising services. The requirement for a creative concept that evokes an emotional connection underscores the need for innovative marketing firms capable of working closely with Forestry England to enhance awareness of their mission and encourage public support. Businesses adept in outdoor and digital advertising formats, especially those with prior experience in emotional brand storytelling, would be well-suited to compete for this contract.

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Notice Title

GB-Bristol: Brand Awareness Campaign

Notice Description

NOTE: This notice was updated on 25 September 2019 for the following reason: Incorrect link attached to notice to access the Tender opportunity(Forestry England launched in April 2019 and awareness is low. There is a lack of understanding of our work in caring for the nation's forests and how this benefits people, wildlife and businesses. We want to increase awareness and understanding so people form a connection to the forest and support our work now and in the future through visiting, advocacy and donating their time and money. This will allow us to continue to look after these forests for the next 100 years. We are looking for a supplier to create a creative concept for the brand campaign that creates an emotional response to the work Forestry England does to care for the nation's forests. Media has not yet been agreed but is likely to include: *Outdoor & print concepts (formats TBC) *Adapted video assets for use on digital outdoor formats and online ads Mandatories *The brand video that we created earlier in the year has received incredibly positive feedback internally and with partners. We would like to repurpose this content to use externally in a pithier, shorter video format, retaining its emotional pull Out of scope *Media planning and buying - to be delivered by Manning Gottlieb under the government media buying framework. We would like you to work in partnership with our media planner to develop the campaign *Artwork - to be completed in-house) Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-d786e00f-1803-423b-9109-a5f98ef4d0bc
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/324a7c12-21d2-48e9-b1d2-d4cac8783fcd
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

Notice Value(s)

Tender Value
£25,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
25 Sep 20196 years ago
Submission Deadline
11 Oct 2019Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
11 Nov 2019 - 10 Feb 2020 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
FORESTRY ENGLAND
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BRISTOL
Postcode
BS16 1EJ
Post Town
Bristol
Country
England

Major Region (ITL 1)
TLK South West (England)
Basic Region (ITL 2)
TLK5 West of England
Small Region (ITL 3)
TLK52 Bath & North East Somerset and South Gloucestershire
Delivery Location
TLK South West (England)

Local Authority
South Gloucestershire
Electoral Ward
Stoke Park & Cheswick
Westminster Constituency
Filton and Bradley Stoke

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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