Tender

Eat for Change: Sustainable Diets Pathways for 24 to 35 year olds

WWF-UK (WORLD WIDE FUND FOR NATURE) TRADING LIMITED

This public procurement record has 1 release in its history.

Tender

30 Mar 2022 at 14:49

Tender Notice
Summary of the contracting process

WWF-UK (World Wide Fund for Nature) Trading Limited is currently conducting a tender process for the project titled "Eat for Change: Sustainable Diets Pathways for 24 to 35 year olds". This initiative, aimed at the research and experimental development services sector, focuses on engaging individuals aged 25 to 34 in the United Kingdom about sustainable food practices. The tender is in the active stage, with submissions due by 12 noon on 15th April 2022. The contract is expected to commence on 20th April 2022 and will run until 30th June 2022, with a total budget of £50,000 available for the selected contractor. It has been launched as an open procurement method under the open procedure, targeting smaller enterprises and voluntary community and social enterprises for participation.

This tender presents notable opportunities for businesses specializing in research, consultancy, or behaviour change communication strategies, particularly those with expertise in sustainable diets and environmental impacts. Companies that can demonstrate innovative solutions to addressing dietary habits, barriers to change, and effective interventions for young adults will be well-positioned to compete. By tapping into the growing market for sustainability-focused initiatives, businesses can leverage this opportunity to contribute to impactful projects while expanding their portfolio in the social and environmental sectors.

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Notice Information

Notice Title

Eat for Change: Sustainable Diets Pathways for 24 to 35 year olds

Notice Description

Eat4Change This work is funded via the Eat4Change programme - a 4-year, EU funded project led by WWF-Finland and involving 12 other WWF offices across Europe. The project aims to engage a youth+ audience (15-34) on the topic of sustainable food and diets, working together with young people directly for real life change on an individual and institutional level to achieve real impact for people and the planet, highlighting global interconnections and dependencies and demonstrating how individual lifestyle choices around food can directly contribute to limit warming to 1.5 degrees. Read more about the wider programme here: https://www.wwf.org.uk/eat4change Objectives and scope For this project we want to focus in on the top half of the Eat4Change target audience - 25 to 34 year olds in the UK. Our insights tell us that broadly speaking in the UK this age group want to reduce meat consumption and eat more healthily, agreeing that a plant-based diet will have a positive impact on the environment. They are also most likely to support in theory more restrictive measures to drive dietary change. However, this group are also amongst the biggest meat consumers. Given the unique qualities of this age group, we want this project to: (a) Identify the specific barriers preventing dietary change - exploring the reasons behind the attitude-behaviour gap - disaggregating by relevant demographic characteristics such as region and SES (b) Assess openness to change, behaviour changes this audience would be willing to adopt (e.g., eating less meat, buying better meat such as organic) and what they would need to adopt and maintain these behaviours (e.g., changes to the food environment) (c) Develop interventions and/or communications approaches to overcome identified barriers, and field-test them to understand effectiveness at supporting healthier, more sustainable choices in real-world environments such as supermarkets and restaurants (d) Provide insight as to the role WWF can play in driving dietary shift with this audience, including identifying how this age group perceives WWF in relation to food and diets and recommending levers for change that could be implemented by the organisation (e) Recommend routes, channels, moments and messengers through which WWF could reach this audience and drive change Responses should be sent by email to Dani Jordan, Behavioural Science Specialist, WWF-UK: djordan@wwf.org.uk Responses should be received no later than 12 noon on the 15th April 2022.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-d9c66600-bb08-4b14-a139-5cb6f416b56b
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/0c9521e0-f6e7-4d50-828e-7acedb43b55a
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services

CPV Codes

73100000 - Research and experimental development services

73200000 - Research and development consultancy services

73300000 - Design and execution of research and development

Notice Value(s)

Tender Value
£50,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
30 Mar 20223 years ago
Submission Deadline
15 Apr 2022Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
19 Apr 2022 - 30 Jun 2022 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
WWF-UK (WORLD WIDE FUND FOR NATURE) TRADING LIMITED
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
WOKING
Postcode
GU21 4LL
Post Town
Guildford
Country
England
Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ2 Surrey, East and West Sussex
Small Region (ITL 3)
TLJ25 West Surrey
Delivery Location
Not specified
Local Authority
Woking
Electoral Ward
Horsell
Westminster Constituency
Woking

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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