Tender

BTA897 Chinese On-line Travel Agent (OTA)

BRITISH TOURIST AUTHORITY

This public procurement record has 1 release in its history.

Tender

19 Jan 2018 at 14:42

Tender Notice
Summary of the contracting process

The British Tourist Authority is currently seeking an On-line Travel Agent (OTA) partner through a tender titled "BTA897 Chinese On-line Travel Agent (OTA)." This procurement process falls under the services category, specifically focusing on administrative services related to tourism affairs. The procurement is in the active stage, with a tender period that ends on 21 January 2018. The contract is expected to commence on 13 February 2018 and continue until 12 February 2019. Interested parties should note that the minimum investment required is £500,000, and the maximum is £3 million, with potential for further investment based on the success of the initiative. The geographical focus for this tender is London, United Kingdom.

This tender presents significant opportunities for businesses that specialise in tourism and travel services, particularly those with experience in marketing to Chinese consumers. Companies that can demonstrate a capability to develop tourism products aligning with VisitBritain's global brand campaign are encouraged to participate. The selective procurement method indicates that only businesses meeting specific criteria will be considered, making it essential for interested suppliers to showcase their expertise in delivering comprehensive marketing solutions capable of influencing the entire consumer journey from inspiration to advocacy.

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Notice Information

Notice Title

BTA897 Chinese On-line Travel Agent (OTA)

Notice Description

VisitBritain is seeking an OTA partner in China to work with during 2018 through 2020 to encourage Chinese consumers to travel to Britain. The activity will have a 360 degree marketing approach, encompassing everything from specific tactical campaigns, which have impact at every stage of the consumer journey, from inspiration through to consideration, planning, booking and advocacy. The OTA should also have the capability to create and products new British tourism products, based on VisitBritain priorities. This activity must align with VisitBritain's global brand campaign and this will be visible at every consumer touchpoint. The minimum investment required is PS500,000, up to a maximum of PS3M with a plan for further investment should the activity be successful.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-d9fb758e-9260-4f45-bc0a-eb37922699c9
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/7d75d2c6-3557-49d6-8adb-81b82e376b2c
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

75 - Administration, defence and social security services

CPV Codes

75125000 - Administrative services related to tourism affairs

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
19 Jan 20188 years ago
Submission Deadline
21 Jan 2018Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
13 Feb 2018 - 12 Feb 2019 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
BRITISH TOURIST AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1H 0ET
Post Town
South West London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
TLI London
Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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