This public procurement record has 1 release in its history.

Award

01 Jul 2026 at 15:50

Summary of the contracting process

The procurement process involved HR Connect t/a Kent County Council as the buying organisation, which sought programmatic advertising services to engage job seekers and customers. This contract, valued at £50,000, falls under the advertising and marketing services category. The procurement process has moved to the award stage as of 30th June 2026, with the contract spanning from 1st July 2026 to 30th June 2027. The intended delivery locations include a wide range from the UK to global regions, signifying an international scope.

This tender presents significant opportunities for businesses specialising in advertising and marketing services, particularly those equipped with programmatic capabilities. While the awarded supplier, Virtual Campaign Management Ltd, indicates a potential competitive standard for SMEs, the opportunity can stimulate growth for similar SMEs ready to engage strategically within the specified regions. This contract underscores the need for innovative marketing solutions, encouraging businesses with cutting-edge technology and expertise to expand their offerings and market reach.

How relevant is this notice?

Notice Title

Programmatic Advertising

Notice Description

Programmatic targeted marketing support to engage job seekers and customers

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-e5ee0f49-6e10-4627-aa24-d7d970041982
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/27820bf6-aa93-4bf5-af1e-07650ca84f24
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Other -
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£50,000 Under £100K
Lots Value
Not specified
Awards Value
£50,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
1 Jul 20262 weeks ago
Submission Deadline
29 Jun 2026Expired
Future Notice Date
Not specified
Award Date
29 Jun 20262 weeks ago
Contract Period
30 Jun 2026 - 30 Jun 2027 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
HR CONNECT T/A KENT COUNTY COUNCIL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
WEST MALLING
Postcode
ME19 4YT
Post Town
Rochester
Country
England

Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ4 Kent
Small Region (ITL 3)
TLJ46 West Kent
Delivery Location
Not specified

Local Authority
Tonbridge and Malling
Electoral Ward
Kings Hill
Westminster Constituency
Maidstone and Malling

Supplier Information

Number of Suppliers
1
Supplier Name

VIRTUAL CAMPAIGN MANAGEMENT

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

JSON Markdown

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-e5ee0f49-6e10-4627-aa24-d7d970041982-2026-07-01T16:50:04+01:00",
    "date": "2026-07-01T16:50:04+01:00",
    "ocid": "ocds-b5fd17-e5ee0f49-6e10-4627-aa24-d7d970041982",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "BIP1047692299",
        "title": "Programmatic Advertising",
        "description": "Programmatic targeted marketing support to engage job seekers and customers",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79340000",
            "description": "Advertising and marketing services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "countryName": "British Oversea Territories"
                    },
                    {
                        "countryName": "Channel Islands"
                    },
                    {
                        "countryName": "Europe"
                    },
                    {
                        "countryName": "Isle of Man"
                    },
                    {
                        "countryName": "Rest of the World"
                    },
                    {
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "value": {
            "amount": 50000,
            "currency": "GBP"
        },
        "procurementMethodDetails": "Other -",
        "tenderPeriod": {
            "endDate": "2026-06-30T00:00:00+01:00"
        },
        "contractPeriod": {
            "startDate": "2026-07-01T00:00:00+01:00",
            "endDate": "2027-06-30T23:59:59+01:00"
        },
        "suitability": {
            "sme": false,
            "vcse": false
        },
        "mainProcurementCategory": "services"
    },
    "parties": [
        {
            "id": "GB-CFS-333475",
            "name": "HR Connect t/a Kent County Council",
            "identifier": {
                "legalName": "HR Connect t/a Kent County Council"
            },
            "address": {
                "streetAddress": "1 Abbey Wood Road, Kings Hill",
                "locality": "West Malling",
                "postalCode": "ME19 4YT",
                "countryName": "UK"
            },
            "contactPoint": {
                "email": "elliot.masters@hrconnect.org.uk",
                "telephone": "+44162294257"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-336144",
            "name": "Virtual Campaign Management Ltd",
            "identifier": {
                "legalName": "Virtual Campaign Management Ltd"
            },
            "address": {
                "streetAddress": "Santa Maria Wilsons Way Meophan Gravesend DA13 0DW"
            },
            "details": {
                "scale": "sme"
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-333475",
        "name": "HR Connect t/a Kent County Council"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-e5ee0f49-6e10-4627-aa24-d7d970041982-1",
            "status": "active",
            "date": "2026-06-30T00:00:00+01:00",
            "datePublished": "2026-07-01T16:50:04+01:00",
            "value": {
                "amount": 50000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-CFS-336144",
                    "name": "Virtual Campaign Management Ltd"
                }
            ],
            "contractPeriod": {
                "startDate": "2026-07-01T00:00:00+01:00",
                "endDate": "2027-06-30T23:59:59+01:00"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/27820bf6-aa93-4bf5-af1e-07650ca84f24",
                    "datePublished": "2026-07-01T16:50:04+01:00",
                    "format": "text/html",
                    "language": "en"
                },
                {
                    "id": "2",
                    "documentType": "tenderNotice",
                    "description": "Please follow this link to view the notice.",
                    "url": "https://www.delta-esourcing.com/delta/respondToList.html?noticeId=1047692299"
                }
            ]
        }
    ]
}