Award

Childcare Choices Campaign ITT 2024 con_25355

DEPARTMENT FOR EDUCATION

This public procurement record has 1 release in its history.

Award

24 Jun 2024 at 14:41

Summary of the contracting process

The Department for Education (DfE) has recently completed the award process for the "Childcare Choices Campaign ITT 2024 con_25355" tender. The contract, valued at £1,560,000 GBP, was awarded to Four Communications Group Limited. This opportunity falls under the public relations services category and involves an end-to-end campaign strategy to raise awareness of financial support for childcare. The tender, following a selective procurement method, had a tender period that ended on 22nd March 2024, with a contract period from 23rd April 2024 to 22nd April 2026.

This public procurement opportunity by the Department for Education is well-suited for agencies specializing in public relations and creative campaign strategies. Businesses that can provide innovative parent-facing content across various channels, including radio, animations, and PR, would find this opportunity particularly relevant. The tender is part of the DfE's efforts to increase awareness of available financial support for parents in need of childcare services, making it a strategic project for agencies looking to contribute to a societal impact while growing their business.

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Notice Title

Childcare Choices Campaign ITT 2024 con_25355

Notice Description

The Department for Education (DfE) is looking for an agency to plan, develop and execute a strategy to considerably make more parents aware of the financial support on offer to help them with the costs of childcare. Until recently this focused on the government's existing Tax-Free Childcare (HMRC), Universal Credit Childcare (DWP), and 30 hours childcare (DfE) childcare offers. We are looking for an end-to-end campaign solution that includes: 1. An end-to-end creative campaign strategy 2. Refreshed creative look and feel and message development within the existing parameters. 3. Creative production (ATL assets as well as partner toolkits) of innovative parent-facing content for a range of channels, including radio, stills, animations, films etc. 4. PR, including brand partnerships. 5. Design integration/guidance for the existing campaign website (owned by HMRC)

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-f6a6c8cf-0ebc-4a58-9ba0-ae3e331a512c
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/3271db87-9f9b-4e59-9976-ae11cdc69102
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79416000 - Public relations services

Notice Value(s)

Tender Value
£1,560,000 £1M-£10M
Lots Value
Not specified
Awards Value
£1,560,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
24 Jun 20241 years ago
Submission Deadline
22 Mar 2024Expired
Future Notice Date
Not specified
Award Date
24 May 20241 years ago
Contract Period
22 Apr 2024 - 22 Apr 2026 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
DEPARTMENT FOR EDUCATION
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1P 3BT
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified

Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

FOUR COMMUNICATIONS GROUP

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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