Tender

BTA1297 - SEO (Search Engine Optimization)

BRITISH TOURIST AUTHORITY

This public procurement record has 1 release in its history.

Tender

05 Jul 2020 at 12:00

Summary of the contracting process

The British Tourist Authority is inviting tenders for the provision of Search Engine Optimization (SEO) and marketing services for its VisitBritain and VisitEngland websites. This tender, identified as BTA1297, is currently active and classified under advertising and marketing services (CPV code 79340000). The open procurement method allows any interested parties to submit their proposals, with the tender period closing on 6th August 2020. The contract is expected to commence on 1st September 2020 and will extend until 2nd September 2024, with a total contract value of £500,000. The location for service delivery is London, United Kingdom.

This tender represents a significant opportunity for businesses engaged in digital marketing and SEO services, particularly for small and medium-sized enterprises (SMEs) and voluntary or community sector organisations (VCSEs). Competing for this contract could allow businesses to establish a long-term partnership with a major tourism authority, enhancing their visibility and reputation in the marketing industry. The comprehensive scope of work and the substantial contract value provide a solid foundation for business growth and development in the competitive market of digital marketing services.

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Notice Title

BTA1297 - SEO (Search Engine Optimization)

Notice Description

Tender for the provision of undertaking search engine optimization and marketing for VisitBritain and VisitEngland websites.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-fd158d7d-9217-4939-b300-b99a0b0b8a5d
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/acd76584-e3b7-4e85-ae72-c8a082b814b3
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£500,000 £500K-£1M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
5 Jul 20205 years ago
Submission Deadline
6 Aug 2020Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
31 Aug 2020 - 2 Sep 2024 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
BRITISH TOURIST AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1W 9SZ
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
TLI London

Local Authority
Westminster
Electoral Ward
Pimlico North
Westminster Constituency
Cities of London and Westminster

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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