Tender

Audience Research into International Perceptions of UK Independent Screen Content

BFI

This public procurement record has 2 releases in its history.

TenderAmendment

11 Mar 2021 at 09:54

Tender Notice
Tender

24 Feb 2021 at 13:44

Tender Notice
Summary of the contracting process

The British Film Institute (BFI) is currently conducting a public procurement process through an open tender for the project titled "Audience Research into International Perceptions of UK Independent Screen Content." This research aims to understand international audience engagement with UK screen content, paving the way for a new promotional campaign funded by the UK Global Screen Fund. The tender period is set to close on 12 March 2021, with the contract anticipated to commence on 22 March 2021 and run until 30 June 2021. The project falls under the industry category of market and economic research, rated with the CPV code 79300000, and is based in London at the BFI's offices located at 21 Stephen Street, W1T 1LN.

This tender presents a substantial opportunity for research and insight organisations that specialise in international audience analysis and have experience within the creative sectors. It is an ideal fit for small and medium enterprises (SMEs) looking to expand their reach in the market by leveraging their expertise in consumer behaviour and audience engagement. Participants will play a crucial role in informing strategies that will elevate the recognition of UK creative works across global markets, thereby enhancing their own business prospects in this competitive landscape.

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Notice Information

Notice Title

Audience Research into International Perceptions of UK Independent Screen Content

Notice Description

The BFI is seeking to commission a new piece of quantitative and qualitative research that will explore international audience perceptions, attitudes to and consumption of UK screen content and UK talent in a range of markets. The research will provide invaluable audience and territory insights for the BFI and will inform and underpin the work of a branding/marketing agency brief in order to devise the strategy for a new international promotional campaign and brand development funded by the new UK Global Screen Fund. It will also inform the implementation of that campaign, which will be rolled out in key international territories from late 2021 and through 2022. We are looking for a research/insight organisation/supplier who has both expertise of understanding international consumers and audiences and who understands the creative sectors and the nuances associated with audience propensity to discover and consume British content. We want to deepen understanding of how global audiences perceive UK produced films, television programmes, video games and on and off screen talent and how we can increase global recognition of the UK as one of the pre-eminent producers of high quality, creative, risk taking and diverse screen content and talent. Additional information: To take part in this tender, please visit our website, at https://in-tendhost.co.uk/bfi/aspx/Tenders/Current , where you will need to register, if you haven't already, and express an interest in this opportunity to access the relevant documents. Please note expressions of interest will only be accepted via the portal. Is a Recurrent Procurement Type? : No

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-ff073c8f-eb16-4580-a792-b987cb269073
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/62910209-62ff-4825-8451-6a5f1e2c3d3c
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79300000 - Market and economic research; polling and statistics

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
11 Mar 20214 years ago
Submission Deadline
16 Mar 2021Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
22 Mar 2021 - 30 Jun 2021 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
BFI
Contact Name
Stephen Adams
Contact Email
stephen.adams@bfi.org.uk
Contact Phone
02079574849

Buyer Location

Locality
LONDON
Postcode
W1T 1LN
Post Town
West London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI36 Camden
Delivery Location
Not specified
Local Authority
Camden
Electoral Ward
Bloomsbury
Westminster Constituency
Holborn and St Pancras

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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