Award

Media Buying Services

PRIFYSGOL BANGOR / BANGOR UNIVERSITY

This public procurement record has 2 releases in its history.

Award

08 Dec 2021 at 12:54

Tender

25 Jan 2021 at 11:24

Summary of the contracting process

Bangor University is conducting a public procurement process for "Media Buying Services" in the advertising management services industry, located in Bangor, UK. The procurement is currently in the active tender stage, which had a submission deadline of 24 February 2021, following the open procedure method. The procurement includes a range of services designed to enhance the University's visibility and student recruitment efforts. There are multiple lots available, including Digital Media Buying, Out of Home Media Buying, Broadcast Media Buying, and Campaign Design.

This tender represents an excellent opportunity for agencies specialising in advertising and media services to collaborate with a reputable educational institution. Businesses that excel in creative campaign development, digital marketing strategies, and media negotiation will find this tender particularly relevant. The contract’s potential for a three-year duration, along with its focus on diverse media formats, underscores growth prospects for businesses that can showcase their innovative approaches and competitive pricing.

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Notice Title

Media Buying Services

Notice Description

Bangor University is currently seeking to appoint an agency or agencies to deliver creative, targeted and impactful advertising campaigns and services to increase awareness of the University and to increase student recruitment.

Lot Information

Campaign design, creative design and production

Bangor University is looking for a highly creative agency who can advise and work with us to develop campaign messaging, adapt it for different channels and then supply it in the appropriate format for the chosen media. This is going to require a range of formats to include: video, sound (including scripts), gifs, print based adverts, online digital adverts, out of home posters (from buses to 48 sheet roadside billboards). It may also include TV advert production, however, as this is a specialist field, the University will consider agencies who don't offer TV advert production services and these specific services may be excluded from the lot.

Renewal: The Contract awarded will be for a duration of two years initially with the option to extend for a further 12 months, allowing for a maximum contract duration of three years.

Digital Media Buying

Bangor University is looking for an agency who can work with us to design digital advertising campaigns, negotiate competitive packages with the media, book the media and manage the relationship with the media through to the delivery of the advertising.

Renewal: The Contract awarded will be for a duration of two years initially with the option to extend for a further 12 months, allowing for a maximum contract duration of three years.

Out of Home Media Buying

Bangor University is looking for an agency who can work with us to design out of home advertising campaigns, negotiate competitive packages with the media, book the media and manage the relationship with the media through to the delivery of the advertising.

Renewal: The Contract awarded will be for a duration of two years initially with the option to extend for a further 12 months, allowing for a maximum contract duration of three years.

Broadcast Media Buying

Bangor University is looking for an agency who can work with us to design broadcast media advertising campaigns, negotiate competitive packages with the media, book the media and manage the relationship with the media through to the delivery of the advertising. This Lot includes terrestrial TV, digital TV including video on demand and radio

Renewal: The Contract awarded will be for a duration of two years initially with the option to extend for a further 12 months, allowing for a maximum contract duration of three years.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-028cef
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/030509-2021
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79341200 - Advertising management services

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£5,205,000 £1M-£10M

Notice Dates

Publication Date
8 Dec 20214 years ago
Submission Deadline
24 Feb 2021Expired
Future Notice Date
Not specified
Award Date
12 Sep 20214 years ago
Contract Period
Not specified - Not specified
Recurrence
Further notices will be issued either December/January 2023 or 2024

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
PRIFYSGOL BANGOR / BANGOR UNIVERSITY
Contact Name
Nicola Day
Contact Email
n.h.day@bangor.ac.uk
Contact Phone
Not specified

Buyer Location

Locality
BANGOR
Postcode
LL57 2DG
Post Town
Llandudno
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL3 North Wales
Small Region (ITL 3)
TLL32 Gwynedd
Delivery Location
TLL12 Gwynedd

Local Authority
Gwynedd
Electoral Ward
Canol Bangor
Westminster Constituency
Bangor Aberconwy

Supplier Information

Number of Suppliers
3
Supplier Names

EDUCATION CUBED

HAVAS PEOPLE

UBIQUITY GROUP

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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