Notice Information
Notice Title
BTA1500 - Global Airline Partner Framework Agreement
Notice Description
VisitBritain is seeking to establish a single supplier framework agreement for a non-exclusive global collaboration with a suitably capable International Airline Carrier.
Lot Information
Lot 1
VisitBritain is seeking to establish a single supplier framework agreement for a non-exclusive global collaboration with a suitably capable International Airline Carrier. This collaboration will support British tourism interest and values, and shares our goal in challenging perceptions of Britain, as well as increasing market share through mutually agreed activity to drive immediate visitor spend as quickly as possible.VisitBritain will agree specific briefs and contracted scopes of work with the appointed Global Airline Carrier to deliver against mutually agreed objectives.The Airline Carrier will contribute a minimum of PS1m cash investment, to be matched by VisitBritain in at least one co-branded multi-channel marketing campaign in mutually agreed markets, targeting mutually agreed audiences and developing joint creative and media briefs.A maximum of PS4.5m is available from VisitBritain to be matched in this way through 31st March, 2022. Interested Bidders should note that the amount of VisitBritain's contribution is dependent on annual internal and governmental approvals.The value of the framework agreement (if all extension options are exercised) is PS27,000,000 (total contribution from VisitBritain & the Airline Carrier), however the contribution (spend) from VisitBritain is capped at PS4.5m per year.
Renewal: This Framework Agreement is for a 1 Year Period, with the option to extend for 2 further periods of 12 months each.
Notice Details
Publication & Lifecycle
- Open Contracting ID
- ocds-h6vhtk-02be8e
- Publication Source
- Find A Tender Service
- Latest Notice
- https://www.find-tender.service.gov.uk/Notice/023331-2021
- Current Stage
- Award
- All Stages
- Tender, Award
Procurement Classification
- Notice Type
- Tender Notice
- Procurement Type
- Framework
- Procurement Category
- Services
- Procurement Method
- Open
- Procurement Method Details
- Open procedure
- Tender Suitability
- Not specified
- Awardee Scale
- Large
Common Procurement Vocabulary (CPV)
- CPV Divisions
75 - Administration, defence and social security services
-
- CPV Codes
75125000 - Administrative services related to tourism affairs
Notice Value(s)
- Tender Value
- £27,000,000 £10M-£100M
- Lots Value
- £27,000,000 £10M-£100M
- Awards Value
- Not specified
- Contracts Value
- £27,000,000 £10M-£100M
Notice Dates
- Publication Date
- 20 Sep 20214 years ago
- Submission Deadline
- 21 Jul 2021Expired
- Future Notice Date
- Not specified
- Award Date
- 26 Aug 20214 years ago
- Contract Period
- Not specified - Not specified
- Recurrence
- Not specified
Notice Status
- Tender Status
- Complete
- Lots Status
- Cancelled
- Awards Status
- Active
- Contracts Status
- Active
Buyer & Supplier
Contracting Authority (Buyer)
- Main Buyer
- VISITBRITAIN/VISITENGLAND
- Contact Name
- Richard Johnson
- Contact Email
- procurement@visitbritain.org
- Contact Phone
- Not specified
Buyer Location
- Locality
- LONDON
- Postcode
- SW1W 0BD
- Post Town
- South West London
- Country
- England
-
- Major Region (ITL 1)
- TLI London
- Basic Region (ITL 2)
- TLI3 Inner London - West
- Small Region (ITL 3)
- TLI35 Westminster and City of London
- Delivery Location
- TLI3 Inner London - West
-
- Local Authority
- Westminster
- Electoral Ward
- St James's
- Westminster Constituency
- Cities of London and Westminster
Further Information
Open Contracting Data Standard (OCDS)
View full OCDS Record for this contracting process
The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.
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