Award

Provision of Customer Loyalty Services

FIRST RAIL HOLDINGS LIMITED

This public procurement record has 2 releases in its history.

Award

25 Feb 2022 at 17:40

Tender

08 Oct 2021 at 09:59

Summary of the contracting process

The procurement process initiated by First Rail Holdings Limited entails the provision of Customer Loyalty Services for various subsidiary operators, including Avanti West Coast (AWC), Greater Western Railway (GWR), South Western Railway (SWR), and TransPennine Express (TPE). This tender, classified under the CPV code 79342321, is currently active and operates under a selective procurement method, specifically a negotiated procedure with prior call for competition. The submission deadline is set for 13 October 2021, while invitations for the second stage are scheduled to be sent on 15 October 2021. This opportunity primarily covers the UK region.

This tender presents significant business growth opportunities for companies specialising in customer loyalty programmes and related services. Businesses that excel in customer engagement strategies, analytics, and technology solutions tailored to enhance customer satisfaction would be well-positioned to compete for this contract. With a total value estimated at £8 million and options for contract renewal, this engagement could lead to long-term partnerships within the rail services industry.

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Notice Title

Provision of Customer Loyalty Services

Notice Description

Provision of Customer Loyalty services to First operators AWC, GWR, SWR and TPE

Lot Information

Provision of customer loyalty services for AWC

Provision of customer loyalty services for Avanti West Coast

Renewal: There will be an option to extend for a period of up to two years in total

Provision of customer loyalty services for GWR

Provision of customer loyalty services for Great Western Railway

Renewal: There will be an option to extend for a period of up to two years in total

Customer loyalty services - SWR

Provision of customer loyalty services for South Western Railway

Renewal: There will be an option to extend up to the period of 2 years in total

Customer Loyalty - TPE

provision of customer loyalty services for TransPennine Express

Renewal: There will be an option to extend for a period of up to 2 years in total

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-02e9ba
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/005343-2022
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Negotiated procedure with prior call for competition
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342321 - Customer-loyalty programme

Notice Value(s)

Tender Value
£8,000,000 £1M-£10M
Lots Value
£8,130,000 £1M-£10M
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
25 Feb 20223 years ago
Submission Deadline
13 Oct 2021Expired
Future Notice Date
Not specified
Award Date
25 Feb 20223 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Cancelled
Lots Status
Cancelled
Awards Status
Unsuccessful
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
FIRST RAIL HOLDINGS LIMITED
Contact Name
Rachel Crockford
Contact Email
frh-procurement.indirects@firstrail.com
Contact Phone
+44 7583102659

Buyer Location

Locality
LONDON
Postcode
NW1 5DH
Post Town
North West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified

Local Authority
Westminster
Electoral Ward
Hyde Park
Westminster Constituency
Cities of London and Westminster

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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