Award

Marketing and Advertising Framework

HAMPSHIRE COUNTY COUNCIL

This public procurement record has 2 releases in its history.

Award

16 May 2022 at 14:59

Tender

01 Dec 2021 at 11:19

Summary of the contracting process

The Hampshire County Council is seeking professional organisations to participate in the Marketing and Advertising Framework, which encompasses various services including marketing campaign development and media purchasing. The tender is classified under the industry category of advertising and marketing services (CPV code: 79340000). The procurement process, initiated via an open procedure, is currently in the award stage, having recently completed the tender phase. Key contracts include Marketing Services worth £1,457,500 and Media Buying Services - Media Agency valued at £2,303,500, both having been awarded on early May 2022.

This tender presents significant opportunities for businesses in the marketing and advertising sectors, especially those focusing on campaign strategy, graphic design, and media purchasing services. Small and medium-sized enterprises (SMEs) with expertise in digital marketing and media relations may find this framework an ideal avenue to expand their clientele, as it allows for collaboration not just with Hampshire County Council but potentially with other local authorities that choose to utilise the framework.

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Notice Title

Marketing and Advertising Framework

Notice Description

Lot 1: Marketing Organisation to assist with developing marketing campaigns Lot 2: Marketing Organisation to assist with the purchasing of media Lot 3: Media Owners to assist with the purchasing of media direct

Lot Information

Marketing Services

The authority has appointed a Marketing Organisation who will provide a full range of marketing services. These will include campaign strategy, graphic design, and video/audio recording/photography.

Media Buying Services - Media Agency

The Authority has appointed one media buying agency to the Marketing and Advertising Framework who will provide media buying services. Media may include advertising space, partnerships, events, and sponsorship regionally and nationally across off and online channels.

Media Buying Services - Media Owners

The Authority was looking to appoint an unlimited number of media owners who meet the criteria to the Marketing and Advertising Framework who will provide media services. Media may include advertising space, partnerships, events, and sponsorship regionally and nationally across off and online channels. Additional information: Hampshire County Council declined to make an award to this lot.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-02fbce
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/012668-2022
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79341000 - Advertising services

79341400 - Advertising campaign services

79342000 - Marketing services

Notice Value(s)

Tender Value
£5,761,000 £1M-£10M
Lots Value
£5,761,000 £1M-£10M
Awards Value
Not specified
Contracts Value
£3,761,000 £1M-£10M

Notice Dates

Publication Date
16 May 20223 years ago
Submission Deadline
10 Jan 2022Expired
Future Notice Date
Not specified
Award Date
5 May 20223 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
HAMPSHIRE COUNTY COUNCIL
Contact Name
Not specified
Contact Email
strategic.procurement@hants.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
WINCHESTER
Postcode
SO23 8UJ
Post Town
Southampton
Country
England

Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ3 Hampshire and Isle of Wight
Small Region (ITL 3)
TLJ36 Central Hampshire
Delivery Location
TLJ3 Hampshire and Isle of Wight, TLJ36 Central Hampshire

Local Authority
Winchester
Electoral Ward
St Michael
Westminster Constituency
Winchester

Supplier Information

Number of Suppliers
2
Supplier Names

MCCONNELLS MIDLANDS

RH ADVERTISING

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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