Award

Channel Strategy and Planning

MINISTRY OF JUSTICE

This public procurement record has 1 release in its history.

Award

31 Jan 2022 at 22:45

Summary of the contracting process

The Ministry of Justice has completed a procurement process for a contract titled "Channel Strategy and Planning," which falls under the advertising and marketing services category. This limited procurement was executed without prior publication due to an urgent need for short-term contract services, focusing on creating actionable communication channel plans. The procurement took place in the UK, with the contract valued at £50,000, and the award was signed on 5th January 2022.

This tender presents significant opportunities for businesses, particularly those specialising in advertising, media planning, and data analytics. Companies that can offer comprehensive communication strategies and channel optimisation across multiple platforms, including online and offline media, would be well-suited to compete. The involvement of a well-recognised buyer, the Ministry of Justice, enhances the potential for future collaborations, thereby supporting business growth in the public sector.

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Notice Title

Channel Strategy and Planning

Notice Description

The scope of services within this Call-Off contract include the following: * The Agency may translate communications strategy into, and producing, actionable, effective, cost efficient and measurable communications channel plans across all relevant channels, including online, offline, owned and earned, as well as paid-for. This may include, but is not limited to: * providing detailed media recommendations * building audience models using Client and industry data * using data and analytics to justify investment decisions * developing channel recommendations in light of both audience data and creative content fit with channel * briefing our media buying partner to the standard Government Communication Service format * enabling MOJ to sponsor and promote content beyond traditional bought media across a number of channels such as TV, radio, press, events (e.g. arts, sports, awards) and digital platforms

Lot Information

Lot 1

The scope of services within this Call-Off contract include the following: * The Agency may translate communications strategy into, and producing, actionable, effective, cost efficient and measurable communications channel plans across all relevant channels, including online, offline, owned and earned, as well as paid-for. This may include, but is not limited to: * providing detailed media recommendations * building audience models using Client and industry data * using data and analytics to justify investment decisions * developing channel recommendations in light of both audience data and creative content fit with channel * briefing our media buying partner to the standard Government Communication Service format * enabling MOJ to sponsor and promote content beyond traditional bought media across a number of channels such as TV, radio, press, events (e.g. arts, sports, awards) and digital platforms

Procurement Information

A short term contract was required urgently for business continuity.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-03115d
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/002755-2022
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Limited
Procurement Method Details
Award procedure without prior publication of a call for competition
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£50,000 Under £100K

Notice Dates

Publication Date
31 Jan 20224 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
5 Jan 20224 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
MINISTRY OF JUSTICE
Contact Name
Not specified
Contact Email
mojprocurementpersonnel@justice.gov.uk
Contact Phone
+44 02033343555

Buyer Location

Locality
LONDON
Postcode
SW1H 9AJ
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified

Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

MANNING GOTTLIEB OMD, A DIVISION OF THE OMD GROUP

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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