Award

An Advertising and Communications Partnership with insidethegames.biz

WEST MIDLANDS GROWTH COMPANY LIMITED

This public procurement record has 2 releases in its history.

AwardUpdate

18 Jul 2022 at 09:34

Award

15 Mar 2022 at 12:20

Summary of the contracting process

The West Midlands Growth Company Limited is engaged in an active public procurement process titled "An Advertising and Communications Partnership with insidethegames.biz", centred on advertising and marketing services within the UK. This tender is currently in the Award stage, with key actions having taken place since its initiation on 12th July 2022. The contract, which has a value of £33,500, is set to start on 19th July 2022 and will extend until 1st December 2023. The primary objective is to market Birmingham and the West Midlands as a premier location for major sporting events, targeting influential decision-makers and opinion-formers in the sector.

This tender represents a valuable opportunity for businesses engaged in advertising and marketing services, particularly those with expertise in sports promotion and media partnerships. Companies that can deliver creative advertising solutions and possess the capability to reach high-profile stakeholders, including sports federations and international bodies, would be well-suited to compete. The partnership with insidethegames.biz is designed to leverage its extensive reach within the global sporting community, offering potential growth for firms able to enhance visibility and engagement in this dynamic market sector.

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Notice Title

An Advertising and Communications Partnership with insidethegames.biz

Notice Description

A decision is sought on the direct award for an advertising and communications partnership with Insidethegames.biz to enable us to market Birmingham and the West Midlands to influential decision makers and opinion formers within the Major Sporting event sector.

Lot Information

Lot 1

West Midlands Growth Company wish to make certain variations to the Agreement as set in this Contract Variation in order for Dunsar Media Company Ltd to provide the Front Cover Gatefold advertisement in the July 2022 edition of The insidethegames.biz Magazine: 1. This advertisement will be: * Front Cover Gatefold * 4 x A4 Full-pages (incl IFC) * Full-colour * Read by the decision-makers of world sport. 2. The IO/Contract includes the Design Fee for Ad creation

Procurement Information

t is the intention of WMGC Ltd to directly award Insidethegames.biz contract due to the nature of the service required and in line with principles set in PPN01/20 where direct award is permissible due absence of competition and protection of exclusive rights under Regulation 32 (2) of the PCR which allows for sole supplier sourcing through use of a negotiated procedure without prior publication to be used and this request also falls within Regulation 32 (5) delivery of services by an existing supplier to where competition is absent due to technical reasons. Furthermore, there is protection of exclusive rights, including intellectual property rights where there is no reasonable alternative or substitutes that exists and the absence of competition is not the result of an artificial narrowing down of the parameters of the procurement. In the case of this procurement competition is absent and only one supplier can provide the expertise required to produce the product or has capacity to complete on the scale required.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-0321db
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/019512-2022
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Limited
Procurement Method Details
Award procedure without prior publication of a call for competition
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£59,500 Under £100K

Notice Dates

Publication Date
18 Jul 20223 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
11 Jan 20224 years ago
Contract Period
18 Jul 2022 - 1 Dec 2023 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
WEST MIDLANDS GROWTH COMPANY LIMITED
Contact Name
Charlene Joseph
Contact Email
charlene.joseph@wmgrowth.com
Contact Phone
Not specified

Buyer Location

Locality
BIRMINGHAM
Postcode
B19 3SD
Post Town
Birmingham
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
TLG3 West Midlands

Local Authority
Birmingham
Electoral Ward
Newtown
Westminster Constituency
Birmingham Ladywood

Supplier Information

Number of Suppliers
2
Supplier Names

) DUNSAR MEDIA

DUNSAR MEDIA

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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