Award

Provision of Digital Marketing Services to the University of Birmingham

UNIVERSITY OF BIRMINGHAM

This public procurement record has 2 releases in its history.

Award

06 Apr 2023 at 12:16

Tender

11 Aug 2022 at 09:57

Summary of the contracting process

The University of Birmingham is seeking suppliers for the provision of Digital Marketing Services. This includes Media Buying and Planning, Front-end Development, Content Services, and UX Design and Development. The procurement process is at an award stage, with Crunch Digital Media, Manifesto Digital Ltd, Waterfall Manchester Limited, and Liberty Marketing being the active suppliers. The tender covers the Advertising and Marketing Services industry category and is located in Birmingham, United Kingdom. The procurement method used is a selective process, with a focus on establishing a framework agreement for specific service needs.

This tender by the University of Birmingham offers opportunities for businesses in the marketing and digital services sector to expand their client base. Companies specialising in Media Buying, Front-end Development, Content Creation, and UX Design can compete for the different Lots available. With an emphasis on quality criteria, businesses with expertise in delivering top-notch digital services and collaborating with clients can thrive in this procurement process. The deadline for submissions is set for September 12, 2022.

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Notice Title

Provision of Digital Marketing Services to the University of Birmingham

Notice Description

The University of Birmingham ("the University") invites tenders for the supply of Digital Marketing Services; Lot 1 - Media Buying and Planning (UK and International) Lot 2 - Front-end Development Services Lot 3 - Content Services Lot 4 - UX Design and Development Services The intention is to establish a framework agreement with suitably qualified Supplier(s) who will provide selected Digital Marketing Services needs that cannot be met in-house by its own provision, or where additional knowledge and expertise is required. The requirement shall be split into four Lots, and Suppliers will be able to submit a response for either one or more Lots.

Lot Information

Media Buying and Planning (UK and International)

Provide media buying and planning services that include:* a strategic global media buying service that covers all formats of digital advertising. * a campaign planning service to support low and high budget campaigns, providing regular performance reviews, campaign optimisation and reporting tools that provide real time updates.

Front-end Development Services

Provide front-end development services to support our major institutional websites. The supplier will:* develop features and components for our websites following best practices, complying with accessibility standards and ensuring they meet a high standard of quality.* have expertise in developing websites/components using react.js.* integrate with and contribute to our existing storybook UI library.* work closely with our existing web product team during any project work.

Content Services

Provide content services which the University's internal full -service marketing agency does not provide. This includes:* content strategy expertise to develop plans for optimum deployment of content across all channels.* copy writing specifically for the web (incorporating SEO and UX principles).* specialist copywriting across a range of academic disciplines.* expertise in search engine optimisation to improve search, elevate content and build profile.

UX Design and Development Services

Provide UX Design and Development services, to support major University services like its external website, which will include:* Delivery of a robust and proven UX research and discovery process.* Full UI design process expertise.* Expertise around content strategy with a focus on web.* Delivery methodology which focuses on working collaboratively with clients.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-035ae5
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/010160-2023
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£900,000 £500K-£1M

Notice Dates

Publication Date
6 Apr 20232 years ago
Submission Deadline
12 Sep 2022Expired
Future Notice Date
Not specified
Award Date
5 Apr 20232 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF BIRMINGHAM
Contact Name
Ann Marie Rochford
Contact Email
a.m.rochford@bham.ac.uk, m.duckett@bham.ac.uk
Contact Phone
Not specified

Buyer Location

Locality
BIRMINGHAM
Postcode
B15 2TT
Post Town
Birmingham
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
TLG31 Birmingham

Local Authority
Birmingham
Electoral Ward
Edgbaston
Westminster Constituency
Birmingham Edgbaston

Supplier Information

Number of Suppliers
5
Supplier Names

CRUNCH DIGITAL MEDIA (PART OF UNICOM

LIBERTY MARKETING

MANIFESTO DIGITAL LTD (PART OF TPXIMPACT

MIXD

WATERFALL MANCHESTER

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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