Award

PR Services in North America: Business to Business PR Focus

VISITSCOTLAND

This public procurement record has 6 releases in its history.

Tender

18 Feb 2026 at 15:18

Tender

03 Oct 2025 at 14:36

Tender

15 Sep 2025 at 12:01

Award

07 Apr 2023 at 15:44

TenderUpdate

14 Sep 2022 at 11:19

Tender

15 Aug 2022 at 13:39

Summary of the contracting process

VisitScotland, located in Edinburgh, UK, has issued a tender for 'PR Services in North America: Business to Business PR Focus.' This procurement, classified under Public Relations services, aims to engage a full-service agency specialised in the Business travel sector for activities supporting VisitScotland's global brand strategy in the US and Canada. The procurement follows an open procedure, with electronic submissions accepted until 20 March 2026, underlining the importance of timely electronic responses. The contract is valued at £209,796 and spans a substantial duration of 360 days, offering opportunities for renewal with two potential 12-month extensions.

Business entities skilled in the Business travel sector, particularly those versed in conferences, exhibitions, and MICE (Meetings, Incentives, Conferences, and Exhibitions) activities within North America, will find this tender conducive to expanding their influence and clientele in the region. The strategic collaboration with VisitScotland can enhance business profiles, leveraging Scotland's allure to attract North American tourists. Companies capable of delivering innovative PR strategies in alignment with global brand objectives are well-suited for this opportunity, bolstered by the potential for sustained engagement through contract extensions.

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Notice Title

PR Services in North America: Business to Business PR Focus

Notice Description

VisitScotland is looking to contract a full-service Public Relations agency with specialised expertise in the Business travel sector to deliver a wide portfolio of PR activities in the US and Canada in support of VisitScotland's global brand strategy.

Lot Information

Consumer Focus PR

VisitScotland is looking to contract a full-service Public Relations agency with specialised expertise in the Business travel sector to deliver a wide portfolio of PR activities in the US and Canada in support of VisitScotland's global brand strategy.

Renewal: 2 x 12 month extensions

Business to Business Focus PR

VisitScotland has contracted with two full-service Public Relations agencies (one for each lot) with specialised expertise in the travel sector to deliver a wide portfolio of PR activities in the US and Canada in support of VisitScotland's global brand strategy. Lot 2 is for a Business to Business-focused PR service.

Renewal: 2 x 12-month extensions

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-035bd2
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/014877-2026
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79416000 - Public relations services

Notice Value(s)

Tender Value
£209,796 £100K-£500K
Lots Value
£615,000 £500K-£1M
Awards Value
Not specified
Contracts Value
£935,000 £500K-£1M

Notice Dates

Publication Date
18 Feb 20264 days ago
Submission Deadline
20 Mar 20264 weeks to go
Future Notice Date
Not specified
Award Date
20 Jan 20233 years ago
Contract Period
Not specified - Not specified
Recurrence
December 2028

Notice Status

Tender Status
Active
Lots Status
Active, Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
VISITSCOTLAND
Additional Buyers

SCOTTISH GOVERNMENT

SCOTTISH GOVERNMENT - BRANDSCOTLAND

Contact Name
Eileen O'Neill, Steph Mcintosh, kirsty c strowes
Contact Email
eileen.oneill@visitscotland.com, karin.finlay@gov.scot, kirsty.strowes@visitscotland.com, steph.mcintosh@gov.scot
Contact Phone
+44 1314722222, +44 1412420133

Buyer Location

Locality
EDINBURGH
Postcode
EH6 6JH
Post Town
Edinburgh
Country
Scotland

Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM3 West Central Scotland
Small Region (ITL 3)
TLM32 Glasgow City
Delivery Location
Not specified

Local Authority
Glasgow City
Electoral Ward
Anderston/City/Yorkhill
Westminster Constituency
Glasgow North

Supplier Information

Number of Suppliers
2
Supplier Names

DEVELOPMENT COUNSELLORS INTL

LAURA DAVIDSON PUBLIC RELATIONS

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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