Award

Media Planning, Buying and Associated Services 2023

SCOTTISH GOVERNMENT

This public procurement record has 4 releases in its history.

Award

07 May 2024 at 12:47

Award

22 Nov 2023 at 09:59

Tender

19 May 2023 at 12:21

Planning

12 Jan 2023 at 13:48

Summary of the contracting process

The Scottish Government has completed the award for the tender titled "Media Planning, Buying and Associated Services 2023" in the Advertising services category. The procurement exercise, conducted through an Open procedure, resulted in an active contract with a total value of £48,000,000. The buyer, Scottish Government, located at Victoria Quay, Edinburgh, used PCS-Tender for this exercise. The award was for the lot "Media Planning, Buying and Associated Services (UK, Ireland and Overseas - Bought in UK)".

This tender presents business growth opportunities for companies involved in media planning, buying, and associated services, particularly in the advertising sector. Businesses in the advertising industry, ranging from large to small and medium-sized enterprises, are well-suited to compete for such contracts. The procurement method employed was open, providing a transparent and accessible opportunity for interested suppliers to engage with Scottish public sector bodies. The tender process included award criteria focusing on quality and price aspects to ensure the best outcomes for media campaigns.

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Notice Title

Media Planning, Buying and Associated Services 2023

Notice Description

The Scottish Procurement and Property Directorate (SPPD) is the organisation tasked with procuring frameworks and contracts on behalf of Scottish public sector bodies. The Framework will cover the provision of Media Planning & Buying, for the booking of advertisements to run in UK & Ireland and Overseas, in support of activities including, but not restricted to, social advertising, public information (including access to services) and revenue generating promotion. The purpose of this agreement is to provide the Scottish Public Sector with an open and transparent approach to media planning, buying and associated services, with the Contractors providing the best possible outcomes for media campaigns. The framework agreement will be available for use by the Scottish Ministers (including Agencies), Scottish Non-Departmental Public Bodies, offices in the Scottish Administration which are not ministerial offices, cross-border public authorities within the meaning of section 88(5) of the Scotland Act 1998, The Office for the Secretary of State for Scotland, the Scottish Parliamentary Corporate Body, councils constituted under section 2 of the Local Government etc. (Scotland) Act 1994, , bodies registered as social landlords under the Housing (Scotland) Act 2001, Scottish health boards or special health boards, Student Loans Company Limited, the Commissioner of Northern Lighthouse operating as the Northern Lighthouse Board, Scottish Futures Trust, Equality and Human Rights Commission, Business Stream Ltd, the Business Gateway National Unit at the Convention of Scottish Local Authorities, further or higher education institutions being fundable bodies within the meaning of section 6 of the further and Higher Education (Scotland) Act 2005, any public body established by or under the Scotland Act 1998 or any Act of the Scottish Parliament, any association of or formed by one or more of the foregoing, bodies financed wholly or mainly by one or more of the foregoing, bodies subject to management supervision by one or more of the foregoing and bodies more than half of the board of directors or members of which, or, in the case of a group of individuals, more than half of those individuals, being appointed by one or more of the foregoing. In addition to the contracting authorities listed, the framework agreement will be available to charities entered on the Scottish Charity Register and voluntary organisations entered on the Membership Database of the Scottish Council for Voluntary Organisations. Information about agencies of the Scottish Ministers ,Scottish Non-Departmental Public Bodies and offices in the Scottish Administration which are not ministerial offices are listed at http://www.scotland.gov.uk/Topics/Government/public-bodies/about/Bodies Overview of the governance structure of public procurement for Scotland, including the Public Procurement Group. https://www.gov.scot/publications/public-procurement-governance/

Lot Information

Media Planning, Buying and Associated Services (UK, Ireland and Overseas - Bought in UK)

The Framework will cover the provision of Media Planning & Buying, for the booking of advertisements to run in UK & Ireland and Overseas, in support of activities including, but not restricted to, social advertising, public information (including access to services) and revenue generating promotion. The purpose of this agreement is to provide the Scottish Public Sector with an open and transparent approach to media planning, buying and associated services, with the Contractors providing the best possible outcomes for media campaigns.

Media Planning, Buying and Associated Services (International Media - Bought In-Country)

International Media Planning, Buying and Associated Services The International agreement will cover the provision of international media advertising, for adverts/creative content purchased and placed "in country". International campaigns may require multiple regional market implementation by regional offices in North America, Europe, Middle East, Australia and Asia, and any such other territories as identified by the Framework Public Body.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-0396ed
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/014513-2024
Current Stage
Award
All Stages
Planning, Tender, Award

Procurement Classification

Notice Type
Planning Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Large, SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79341000 - Advertising services

Notice Value(s)

Tender Value
£60,000,000 £10M-£100M
Lots Value
£60,000,000 £10M-£100M
Awards Value
Not specified
Contracts Value
£60,000,000 £10M-£100M

Notice Dates

Publication Date
7 May 20241 years ago
Submission Deadline
26 Jun 2023Expired
Future Notice Date
17 Apr 2023Expired
Award Date
1 Oct 20232 years ago
Contract Period
Not specified - Not specified
Recurrence
Within 4 years

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
SCOTTISH GOVERNMENT
Contact Name
Not specified
Contact Email
colin.anderson@gov.scot
Contact Phone
+44 1312445182

Buyer Location

Locality
EDINBURGH
Postcode
EH6 6QQ
Post Town
Edinburgh
Country
Scotland

Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM1 East Central Scotland
Small Region (ITL 3)
TLM13 City of Edinburgh
Delivery Location
TLM Scotland

Local Authority
City of Edinburgh
Electoral Ward
Leith
Westminster Constituency
Edinburgh North and Leith

Supplier Information

Number of Suppliers
5
Supplier Names

CARAT

ESSENCEMEDIACOM

REPUBLIC OF MEDIA

SPIRITMEDIA

THE MEDIA SHOP SCOTLAND

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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            "title": "Media Planning, Buying and Associated Services (UK, Ireland and Overseas - Bought in UK)",
            "status": "active",
            "value": {
                "amount": 48000000,
                "currency": "GBP"
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            "dateSigned": "2024-05-01T00:00:00+01:00"
        }
    ],
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        "statistics": [
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                "measure": "bids",
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                "measure": "smeBids",
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            {
                "id": "3",
                "measure": "foreignBidsFromEU",
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            {
                "id": "4",
                "measure": "foreignBidsFromNonEU",
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            {
                "id": "5",
                "measure": "electronicBids",
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            {
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                "measure": "foreignBidsFromEU",
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                "id": "10",
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}